Drivers will receive double “I Love Rewards” loyalty points at the new location. Love’s Travel Stops has opened a new travel stop in South Hill, Va., at Interstate 85, Exit 15. The store was built from the ground up to provide a new travel stop for professional drivers and motorists. The company invested approximately $7.5…
BP Enhances Pump Rewards
Customers to be rewarded for their loyalty. BP Products North America Inc. is committed to finding new ways to build loyalty amongst consumers. First it launched the new BP Visa with Pump Rewards, and now the company is taking Pump Rewards technology to a whole new level by launching several pilot programs this fall in…
CITGO Freedom Oil Celebrates Its 10th Year In Business
Freedom Oil celebrates its 10th anniversary by offering a month-long rewards program to its loyal customer base. Freedom Oil, a Warsaw, Ind.-based CITGO Marketer, is celebrating its 10th anniversary by offering loyal customers with its Freedom Rewards Program. Customers can earn cents-off-per-gallon rewards based on store purchases marked at Freedom Express locations through Aug. 31.…
Kroger Expected To Build Gas Station In Michigan
Kroger aims to clean up a Michigan township by adding new business to the area. Kroger is expected to open a new gas station by the end of 2012 on a property it owns in Ypsilanti Township, Mich., according to Ann Arbor digital media company news. The new gas station will measure nearly one acre on a…
Parker’s Rewards Customer With Monster Guitar
Parkers presents a Monster electric guitar to a 50-year-old customer for participating in its latest text contest. Parkers, a c-store located in Savannah, Ga., awarded a local customer with a Monster electric guitar as a part of its June Text Contest. Greg Parker, president and CEO of Parkers, presented Pooler, Ga., local Gregg Geiger with…
Shell Continues Rollouts On Its Fuel Rewards Network
With the help of Excentus, Shell connects customers to fuel saving programs across all its stations. Shell and Excentus kicked off the expansion of the Fuel Rewards Network (FRN) in June, and the rollout of this program continues through July. The program aims to rollout in different cities each month. So far, it is available…
WilcoHess Partners With OpenStore by GasBuddy
“With these social and mobile initiatives, our company will be better equipped to meet our customers’ needs on a much more tailored level,” says WilcoHess spokesperson. Over the past year, WilcoHess has strategically realigned its non-traditional marketing and branding strategies to focus on tapping into a new industry demographic and, in turn, drive sales by…
Ultramar Offers New Gift Card Program
Ultramar works with Fanbox to give consumers new gift card services at all of its Canadian locations. Fanbox, a leader in relational technology and loyalty programs, developed a gift card program for Ultramar service stations and convenience stores across Canada, which totals 800 corporate and partner stations. The program developed by Fanbox was launched across…
Phillips 66, 76 and Conoco Offer Gas Giveaways
Seasonal promotion features chance to win ‘gas for life.’ Leading gas station chains Phillips 66, 76 and Conoco are encouraging travelers to hit the road this summer through a seasonal promotion that offers drivers the opportunity to win free gas for life, among more than 6,000 other prizes. With automobiles as the primary means of…
TA Hosts Recipe Challenge For Drivers
Professional drivers get creative and submit their favorite recipes to TravelCenters of America for its UltraChef contest. Professional drivers can show off their chef skills in TravelCenter of America’s second UltraChef One Million Point Recipe contest to earn points, prizes and recognition. TA wants professional drivers in the UltraONE Driver Rewards program to submit their…