Heineken, the No. 1 selling European import beer in the U.S., unveiled the details of its ‘The Holidays Start Here’ retail program. ‘The Holidays Start Here’ invites consumers, through a custom Heineken Party Planner iPhone and Android app, to eliminate the guesswork from planning or attending the ultimate holiday party. The program will run in…
Rutter’s App Meets Android Phones
Rutter’s Farm Stores has added an Android app to complement its previously introduced iPhone and Blackberry apps. With the apps, customers can get directions to their nearest Rutter’s stores, check current gas prices, and redeem paperless mobile coupons sent directly to their smart phones. Customers also can register their Rutter’s Rewards loyalty cards, which when…