HEINEKEN to Establish Five Point Trading Co.

HEINEKEN has announced a new venture that will bring together a variety of global beer brands. HEINEKEN USA has announced that, on Jan. 1, 2017, the company will enter into a new era of business for its global HEINEKEN brands, by creating Five Points Trading Co. The Five Points Trading Co. is a new venture

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7-Eleven Unveils New Slurpee Flavor

To welcome its latest Slurpee flavor to 7-Eleven stores, 7-Eleven is hosting a week-long “Buy One-Get One Free” Slurpee promotion. From Sept. 12-18, 7-Eleven customers will have the chance to Share-a-Slurpee during the week-long “Buy One-Get One Free”  Slurpee promotion. In addition to this fun fall promotion, 7-Eleven has also unveiled this year’s featured fall

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Boosting Beer & Wine Sales

With an increasing number of c-stores investing in enhanced beer and wine programs, it pays to be aware of the stop-start journey bound to occur. By Lisa White, Contributing Editor The convenience channel has made great strides in the beer and wine segments, not only in catering to customers looking for ways to save time

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Dos Equis: The Evolution of Interesting

Dos Equis fans can now catch a glimpse of the new Most Interesting Man in the World, with the release of a new teaser trailer from Dos Equis. On Wed., Sept. 7, 2016, Dos Equis released a new feature-film style trailer that provided the first glimpse of the new Most Interesting Man in the World.

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Stirring Coffee Innovation

Cold brew may be trending, but a quality cup of hot coffee with the option for customization can woo any morning commuter. By Erin Rigik Del Conte, Senior Editor Coffee has seen surge in innovation in 2016 from the rise of cold brew and nitro coffee to unique coffee cocktails in the restaurant industry. Cold

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7-Eleven Announces the Return of the 7-Election

7-Eleven customers can cast their cups and make their voices heard this election season with the return of the 7-Election Presidential Coffee Poll. The company will host a number of promotions from now until the election to encourage customers to cast their cups. On Aug. 31, 2016, 7-Eleven launched the fifth quadrennial 7-Election Presidential Coffee

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Tecate Launches Boxing Themed Promotion

A new promotion from Tecate is encouraging boxing fans to elevate their viewing experience by choosing Tecate this boxing season. On Sept. 1, 2016, Tecate launched a new promotional program to encourage LDA+ boxing fans to choose Tecate this boxing season. The new We’ve Got Your Back program from Tecate features national TV spots, on-

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Frostop Voted Best in Taste and Quality by Consumers

Frostop Root Beer is still a fan favorite, even after 90 years on the market. Frostop Root Beer, which is currently celebratinf its 90th anniversary, was recently voted the best in taste and quality at the Convenience Store Decisions’ 2016 Consumer’s Choice New Products Contest. The magazine’s products contest was held at Truenorth Convenience Store

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Savory Drink Mixers

Trailblazer Foods recently introduced a line of Organic Drinking Vinegars or “Shrubs” made from fruit, sugar and Apple Cider Vinegar. This new lineup includes diverse ingredients such as ginger, pomegranate, basil and pineapple. These new Shrubs are perfect for mixing cocktails, or even as a savory soda replacement. These Organic Drinking Vinegars offer a clean […]

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Innovation Grows in Global Energy Drink Market

Growing consumer demand for organic and better-for-you products has led to an increase in energy drink innovation. New research from Mintel has revealed that, around the world, energy drink innovation is on the rise. Globally, more new energy drinks were launched in 2015 than in any year since 2008. Furthermore, between 2010 and 2015, the

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Beverage Sales Show Soft Growth

Dollar sales soften across all categories in the beverage market. The most recent four-week period has resulted in softening sales across the beverage market. New research from Wells Fargo Securities has shown that dollar sales across the beverage market have experienced only modest growth in most categories during the recent four-week period ending Aug. 13,

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Packaging Redesign

Spindrift’s line of sparkling beverages made with real squeezed fruit has unveiled new packaging that conveys its core mission of “real.” Their new look of “real” will roll out to stores and foodservice partners beginning in August 2016. Spindrift’s new design shows consumers exactly what makes them different – real fruit in every beverage. The […]

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A Nutty Dairy Alternative

Royal Hawaiian Macadamia Nut Inc. has unveiled a new line of innovative dairy-free Royal Hawaiian Orchards Macadamia Nut Milks. Available in four better-for-you, creamy, original and vanilla varieties, the new macadamia nut products give consumers the buttery-rich taste of macadamia nuts they love in a drink they crave while adding fuel to the fast growing […]

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Protein-Packed Beverages

Nestlé USA has introduced the NEW NESQUIK Protein Plus flavored milk drink. NESQUIK Protein Plus is packed with 23 grams of protein to help consumers reach their goals for the day. Protein Plus is nutritious and has the delicious taste that consumers have always loved. With 22 grams of sugar per eight-fluid ounces, NESQUIK Protein […]

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Clean Whey Protein Products

PowerBar has added new Clean Whey Protein Bars and Clean Whey Protein Drinks to its rapidly evolving portfolio of real and energizing foods. In response to consumer requests for cleaner ingredient labels, PowerBar Clean Whey products feature no artificial sweeteners, two grams of sugar and high quality whey protein for sustained energy, all while maintaining […]

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Fresh-Brewed Iced Beverages

Community Coffee Co. is merging fresh and easy with two new chilled beverage offerings for foodservice operators: Southern Sweet Tea in a convenient filter pack and freshly-brewed iced coffee. Both of these freshly-brewed beverages deliver ease of preparation and exceptional taste. Convenient, consistent and compliant, Community Southern Sweet tea 48-ounce filter pack’s one-step brewing process […]

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Giant Eagle and the Pennsylvania Liquor Control Board Implement Pilot Wine-to-Go Program

Giant Eagle is now offering Pennsylvanians a one-stop-shop for groceries, wine and beer. It has only been two weeks since Act 39 went into effect in Pennsylvania, and the Pennsylvania Liquor Control Board (PLCB) and Giant Eagle have already introduced the first pilot wine-to-go sales program. Additionally, one Pittsburgh Giant Eagle store has already begun

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7-Eleven AMPs Up Energy Offerings

A new fruity energy drink is now available to 7-Eleven customers. 7-Eleven is adding some excitement to its cold vault with the addition of a new AMP Energy flavor. Exclusive to 7-Eleven, the new AMP Energy Tropical Punch flavor is now available across the country. The new flavor was released in celebration of the partnership

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Dos Equis Kicks Off College Football Season with New Retail Program

A new retail program will help make Dos Equis the beer of choice during this year’s college football season. Throughout the college football season, Dos Equis, the Official Beer Sponsor of the College Football Playoff (CFP), will be running a comprehensive, 360° retail and on-premise program that will encourage consumers who are 21 and older

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HEINEKEN Returns Red Stripe’s Production to Jamaica

HEINEKEN continues to work towards making Red Stripe a global brand. HEINEKEN USA has announced that Red Stripe has made its official first run in Jamaica, following the company’s acquisition of a controlling stake in October 2015. Since October 2015, HEINEKEN has been working to bring the production of Red Stripe beer back to the

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Bottled Water Records Dramatic Growth

Bottled water may soon become the number one beverage by volume in the U.S. A recent report from Beverage Marketing Corp. (BMC) has revealed that bottled water continues to record impressive growth in volume and per capita consumption. According to the report, bottled water, which is ranked as the number-two beverage type by volume, may

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Bring Your Own Cup Day Returns to 7-Eleven

In celebration of the final days of summer, 7-Eleven is hosting this year’s second Bring Your Own Cup Day event. 7-Eleven is celebrating the final days of summer with two more Bring Your Own Cup days! On Fri., Aug. 19 and Sat., Aug. 20, Slurpee-lovers are invited to bring in a container of their choice

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Maximizing Milk Sales

Retailers may be missing out on key opportunities to drive profits and attract new shoppers with milk. New, in-depth research on the fluid milk category has revealed that milk is one of the most underleveraged profit drivers for both grocery and convenience stores. Milk is a traffic driver for shoppers, but there is much more

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Strongbow to Launch Flavorful Fall Program

This autumn, Strongbow will engage with customers and drive sales through a comprehensive fall program. Strongbow Hard Apple Cider has announced that it will be launching a new program this fall to encourage LDA+ shoppers to incorporate Strongbow’s award-winning range of flavors into their harvest season. Strongbow’s comprehensive fall program will incorporate national TV spots,

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Relax and Refresh

Marley Beverage Co. (MBC) has unveiled a new line of naturally-sweetened, ZERO calorie Mellow Mood Relaxation Drinks. The company has also introduced new flavors to its One Drop premium ready-to-drink (RTD) coffees. The new ZERO Mellow Mood Relaxation Drinks is a line of natural, decaffeinated teas and sparkling waters that provide a delicious and refreshing […]

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