HBC

A Remedy for Boosting Impulse Sales

Whether it’s aspirin or shaving cream, HBC is a growing category that deserves a renewed focus. By Joe Bush, Contributing Editor. HBC is making a comeback from coast to coast. The category—from shampoos and skin creams to cough drops and cold remedies—has always had its rightful place in a convenience store—providing a grab-and-go remedy for

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