BP has introduced a promotion that aims to boost enrollment and participation in the BP Driver Rewards program by offering a $10 Amazon.com Gift Card to new members.
Between June 29 and Nov. 4, qualifying new members can register and opt-in to earn the gift card by using their BP Driver Rewards account at least five times, purchasing at least 50 gallons of BP gasoline over a 50-day span at participating BP stations.
“With BP Driver Rewards, we’re committed to delivering quality fuel at a better value,” said Jo Brecknock, BP director of brand and communications. “This promotion builds on that commitment by offering savings and even more value for our customers.”
New BP Driver Rewards members who register their card online at bpdriverrewards.com during the promotion period can opt-in to participate in the promotion. The gift cards don’t expire and will be emailed to members (in the form of a code) within 72 hours of being earned. Participants can redeem their gift card anytime at amazon.com/bp.
Consumers may join the BP Driver Rewards loyalty program by picking up a brochure with an affixed loyalty card at participating BP sites and registering it online at bpdriverrewards.com. Customers may also register online and request to have a card sent to them by mail. Program enrollment is free and requires no credit approval to participate. As an introductory offer, new program registrants will also receive a reward of 10-cents off per gallon, which is redeemable after registration. This offer is for single use only and may be used towards a future fill-up (up to 20 gallons).