As consumers continue to cut back on sugar, CRYSTAL LIGHT High Ratio Liquid Concentrate Bag-in-Box format can help operators grow their overall total machine-dispensed cold beverage dollar sales. Cognito Financial Services Communications In-store testing in 52 foodservice operations showed that when CRYSTAL LIGHT was added to the drink options, the result was a 9% increase in total machine-dispensed cold beverage dollar sales with recordings as high as a 20% increase in southern locations. More than half of participants (62%), recorded an increase in total machine-dispensed cold beverage dollar sales. CRYSTAL LIGHT Bag-in-Box format is available in six refreshing flavors including Raspberry Ice, Cherry Antioxidant, Wild Strawberry Energy, Lemonade, Iced Tea with Lemon and Peach Tea flavors.
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