The 2011 NASCAR season is quickly approaching, and Hunt Brothers® Pizza already has reason to celebrate. In a partnership with Kevin Harvick Inc. (KHI), Hunt Brothers Pizza will be the primary sponsor for two of NASCAR’s most successful and influential drivers, Kevin Harvick and Elliott Sadler.
KHI was founded in 2001 by Kevin Harvick and his wife, DeLana. The couple originally created the team as an outlet for Harvick to win his first Truck Series race, but it soon became much more. After 10 years of racing, the organization has grown into one of the premier racing teams in NASCAR. This season will mark the fourth year for Hunt Brothers Pizza serving as a primary sponsor in NASCAR. The company could not be more thrilled about joining one of the sport’s strongest teams.
“Expanding our strategic partnership with NASCAR through KHI provides an incredible platform for Hunt Brothers Pizza to increase our brand exposure and our consumer reach through the racing team’s significant fan base,” says Scott Hunt, CEO for Hunt Brothers Pizza. “We’re excited to be a part of KHI, and we are looking forward to a winning NASCAR season led by the all-star driving team of Kevin Harvick and Elliott Sadler.”
Hunt Brothers Pizza will serve as a primary sponsor for the KHI No. 2 and No. 4 Nationwide Series entries, with Kevin Harvick and Elliott Sadler behind the wheel. Hunt Brothers Pizza will also be represented as primary sponsor of the KHI No. 2 Chevrolet in the Truck Series, with drivers Harvick and Sadler. Additionally, Hunt Brothers Pizza will join Harvick as an associate sponsor for the full 2011 season on Harvick’s No. 29 Richard Childress Racing (RCR) Sprint Cup Series car. Hunt Brothers Pizza will be represented on Harvick’s uniform and have logo placement on the car.
“Kevin Harvick Inc. is excited to partner with Hunt Brothers Pizza to create a unique sponsorship experience for both parties,” said KHI co-owner Kevin Harvick. “Our two organizations share similar cultural values and a winning spirit—which is sure to translate into some big wins on and off the track for both companies.”
Hunt Brothers Pizza and KHI kick off the NASCAR season April 23, 2011, at the Nashville Superspeedway with Sadler driving the KHI No. 2 Nationwide Series Car. The Hunt Brothers Pizza sponsorship with KHI also includes special NASCAR-related promotions, on-track giveaways and other special events.