Hot Stuff Foods has rolled out new Hot Stuffed Stix, a mozzarella-stuffed breadstick dusted with a light parmesan cheese coating, to complement Hot Stuff Foods’ multi-day-part foodservice initiative and commitment to providing busy consumers with quality on-the-go items.
“Our Hot Stuffed Stix is the perfect product addition for our franchise partners who are targeting the snack and late-night daypart,” said John Barber, chief customer officer. “The Hot Stuffed Stix program is essentially turn-key with easy freezer to oven preparation and packaging that is in the case, thus no need for additional storage.”
Hot Stuff Foods is partnering with retailers by launching a parallel marketing initiative to support the Hot Stuffed Stix rollout. Marketing incentives include a special introductory price, program specific point-of-sale, customer coupons, personal marketing support/franchisee visits and Hot Stuffed Stix T- shirts.
Introductory suggested retail for the new Hot Stuffed Stix is $1.79, which includes two three-ounce Stix per bag. In addition, Hot Stuff franchisees receive additional incentives for managers and employees.
Hot Stuff Foods franchises and/or licenses its branded food concepts in more than 1,200 locations throughout the U.S., Canada, Europe and Asia. Hot Stuff Foods also offers Lettieri’s Food To Go through distributors across the U.S. For more information and franchising on any Hot Stuff Foods brands, visit www.hotstufffoods.com or www.lettieris.com or call (877) 841-1431 (Hot Stuff Foods), or (866) 707-8466 (Lettieri’s).