Archives for October 2008

Driving Traffic with New Products

Increased channel blurring is making it tougher for convenience stores to retain existing customers—and harder yet to develop loyalty in new ones. With drug stores like Walgreens and Rite Aid now selling beer and wine, Dunkin’ Donuts offering a wide array of drinks, and fast feeders continuing to gobble up market share by offering consumers

Prototypes with Plasticity

The successful development of a convenience store prototype is a bit like an exercise in finding one’s soul.  Half the soul-searching is done through scrupulous examination of all the internal components, while the rest is done by accounting for all the external forces that perpetually shape the inside. Sound spiritual and cryptic? Maybe just a

Onboarding: The Key to Valued Employee Retention

Branding, corporate identity and corporate image are just a few of the buzzwords the folks in the marketing department use to describe the basic building blocks of a comprehensive business development plan. What these terms have in common is that they’re all about communications. Simply put, as every convenience retailer knows, the world won’t beat

Tobacco’s Cloudy Future

Selling tobacco products at retail continues to get harder—this time because of H.R. 1108, the Family Smoking Prevention and Control Act, which passed overwhelmingly in the House on July 30 and would, if it becomes law, be the first time the U.S. Food and Drug Administration (FDA) has regulatory authority over tobacco manufacturing and retailing.

Philip Morris USA Pulls High-Tech Filter Cigarettes

Philip Morris USA, the nation’s No. 1 tobacco company, has ended test markets of Marlboro-branded cigarettes that use a high-tech filter. The operating company of Altria Group Inc. said it pulled the plug on Marlboro Ultra Smooth, which uses an activated carbon filter. The company had stopped making new shipments of Marlboro Ultra Smooth to

Beer Sales Continue to Surge

Arecent report by a.C. Nielsen shows beer sales are least affected by the current poor economy. The Brewers Association concurred, finding in the first half of this year that craft beer sales rose 11% over 2007. Neither statistic surprised Tim Cote, vice president of marketing for Beaverton, Ore.-based Plaid Pantries Inc. “Beer generally performs well

Driving New Profits

Fleet Card Facts There are an estimated 650,000 fleets in the U.S. for a total of nine million vehicles. Currently, fleet cards are the fastest growing segment of MasterCard’s business. Most fleet cards offer valuable and robust reporting/management tools The tools can track mile-per-gallon variances, driving patterns, fuel purchases, calculate various tax exemptions and more.

CITGO Chooses FleetCor

Fleet Card Facts There are an estimated 650,000 fleets in the U.S. for a total of nine million vehicles. Currently, fleet cards are the fastest growing segment of MasterCard’s business. Most fleet cards offer valuable and robust reporting/management tools The tools can track mile-per-gallon variances, driving patterns, fuel purchases, calculate various tax exemptions and more.

Creating Loyal Customers

Faced with rapidly escalating costs, cutthroat commodity pricing and broader competition, the time is right for convenience stores to adopt more aggressive loyalty marketing programs that will attract new customers and reward existing ones. For nearly 80 years, loyalty and frequent shopper plans have proven to be highly effective promotional and brand-building tools for businesses

Express Rewards

Looking for a new tax accountant? How about a local bakery? The search may be a little easier—and more lucrative—thanks to the highly successful loyalty marketing program at Express Convenience Stores. The 19-store Wisconsin-based chain, which is operated by US Oil Co. Inc. and has units from Oshkosh to Green Bay, launched its GoFor Rewards

Hide ‘em or Flaunt ‘em?

Wisconsin architectural historian Jim Draeger figures two schools of thought exist in American towns where gas stations or c-stores are introduced. He calls these schools the “hide ‘em or flaunt ‘em approaches.” In the “hide ‘em” school, town planners want gas stations or c-stores to adopt architectural flavors that reflect the community’s subjective tastes. Colors,

Vote for Convenience Store Decisions’ Power 25

It time once again to vote for Convenience Store Decisions’ Power 25! The Power 25 recognizes industry pioneers, association executives, lawmakers and other influential figures that shape the way the convenience store industry operates. These prominent leaders are being selected for the lasting contributions they have made to the convenience channel and the impact their

Pep Up Store Sales

Pep Up Store Sales DMD Pharmaceuticals introduces the new Xtreme Peptime Mini-White Liquid Sport Pack. This 12ml Sport Pack provides an easy to open rip top for those on-the-go consumers. This dietary supplement contains vitamin B, caffeine, and taurine. This convenient blend of vitamins and energizers is formulated for an instant energy rush lasting for

Xtreme Peptime Mini-White Liquid Sport Pack

DMD Pharmaceuticals introduces the new Xtreme Peptime Mini-White Liquid Sport Pack.  This 12ml Sport Pack provides an easy to open rip top for those on-the-go consumers.  This dietary supplement contains vitamin B, caffeine, and taurine.  This convenient blend of vitamins and energizers is formulated for an instant energy rush lasting for hours.  The new Liquid