A growing debate continues as to whether Groupon, and other daily deal sites like Living Socialare good for businesses or are they a quick-fix marketing solution in a sluggish economy yielding short-lived, expensive, false hope. While the jury is still out, there is no debating that the daily deal phenomenon continues to grow in popularity.…
Walgreens Broadens Social Media Presence
The drug store chain surpasses one million Facebook fans, integrates its store network through Facebook and Foursquare. Walgreens the 110-year-old drugstore chain once known for its soda fountains and surgical dressings, is now making a name for itself in social media. The company recently surpassed one million fans on Facebook, the world’s largest social platform,…
Tracking the Trends
While the convenience store industry is in a much better position to withstand the strains of the current economic recession, one thing is painfully clear. Customers are changing the way they buy goods and services and retailers must keep up with those changes to avoid becoming obsolete. A new generation of Millennials, those born between…
BlackBerry Adds Rutter’s Coupon App
Rutter’s Farm Stores has introduced a free app for BlackBerry smart phones, complementing the Rutter’s iPhone app introduced last year. Both apps are available as free downloads from www.rutters.com. The iPhone app also is available from the Apple App Store; and the BlackBerry app will be available from BlackBerry App World within a couple of…
Building Relationships at the National Advisory Group
Throughout my 15 years of covering the convenience store industry, I’ve had the opportunity to meet some amazing people, develop lifelong friendships and watch in awe as otherwise ordinary people learned to work together to produce extraordinary results. Throughout that time I’ve also seen countless people come and go. For some, the industry was a…
iPhone App Locates Pilot Travel Centers
Professional drivers and motorists can now locate the nearest Pilot Travel Center anywhere in North America with a new free iPhone application introduced this month. “We appreciate the fact that many loyal Pilot customers only look for Pilot Travel Centers when they are on the road, and this online tool makes it very easy to…