Kellogg’s Convenience Team changed its packaging for its Cheez-It Snack Mixes to better reflect the product and better market the snack crackers to convenience store consumers. Although the packaging changed, Cheez-It fans can expect the same flavor from the snack. Cheez-It snacks are the No. 1 cracker brand in convenience stores, driving more than 39%…
Kellogg Launches Website
Website tools to help convenience retailers maximize sales potential. The Kellogg’s Convenience Team has launched a redesigned Website, www.kelloggsconvenience.com, a comprehensive and interactive tool for convenience store owners. “Our goal has always been to provide a high level of personal service for our customers every day,” said Kimberly Belson, spokesperson for Kellogg’s Convenience Team. “We’ve…