Although the electronic cigarette category in the U.S. is barely five years old, a dizzying number of brands are vying for the attention of retailers—and more are entering the fray just about every day. By Marilyn Odesser-Torpey, Associate Editor In a report released in May, UBS Investment Research likened the chaotic e-cigarette category to the e-commerce…
Online and Mobile Buying Trend Upward
Sales from mobile devices reached 13.3% in Q1 2012, up from the 7% in Q1 2011. The U.S. retail industry saw continued growth in online and mobile buying trends in the first-quarter, driven by today’s rising digital consumer marketplace. According to the IBM retail online economic indicator, a cloud-based analytics report that examines the state…