Using a social media promotion, SAC N PAC grows donations for St. Jude. To celebrate the season, and in the spirit of giving, SAC N PAC is set to make a donation to St. Jude Children Research Hospital. But just how much the c-store chain gives, depends on its loyal customers. SAC N PAC plans…
Promoting Your Store Through Public Relations
By: John Matthews, founder and president of Gray Cat Enterprises Inc. Public relations can often be overlooked as a powerful tool in communicating your store and its brand throughout the community. Whether you are creating news, sponsoring an event or contributing to a charitable organization, a prudent public relations strategy can create the following benefits…