Applause TV canvasses Sunshine Stores in the Miami market. Miami-based Sunshine Gasoline Distributors Inc. has chosen Gilbarco Veeder-Root’s Applause TV with Outcast as its digital forecourt media solution for most of its 300 plus company-owned and dealer sites. The rollout will include new dispensers and retrofits for existing dispensers. “We have proudly been purchasing Gilbarco…
White Castle To Be Featured Sunday On “Undercover Boss”
White Castle is participating in the upcoming episode of the CBS show Undercover Boss. Dave Rife, White Castle family member and owner is scheduled to appear this Sunday, Feb. 28 at 9:00 pm EST. The one-hour program is devoted to White Castle with Dave visiting restaurants, a bakery and a White Castle Distributing plant where…
7-Eleven Gained $1.5 Million In Media Value
7-Eleven gained much in the way of free marketing when CEO and President Joe DePinto debuted on the CBS new hit show Undercover Boss, Front Row Analytics reported. According to Front Row Analytics, 7-Eleven received $1,591,966 in media value through verbal mentions, signage, and uniform logos by a total of 65 sequences on the TV…
DePinto Goes Undercover
Dallas-based 7-Eleven Inc.’s Joe DePinto is starring on CBS’ new reality show Undercover Boss, later this February and is appearing on the Oprah Winfrey show to talk about what he discovered walking in his employees’ shoes, the Dallas Morning News reported. The show reveals the impact of decisions made at the corporate level, defining problems…