High Noon hard seltzer launched a limited edition Pool Pack equipped with two new flavors – Guava and Kiwi – along with fan favorites Lime and Peach. Each eight-can Pool Pack carries two 355 milliliter cans of each flavor, made with real vodka and real juice. Each can had 100 calories, no sugar added and […]
Limited-Time Co-Branded Beer Displays
D.G. Yuengling & Son announced the return of its fan-favorite contest series with DraftKings. DraftKings named Yuengling the exclusive sponsor of the “Yuengling Bracket Battle” which runs through April 4. Fans can take part in the college basketball action up to eight times throughout the series with an exclusive, free-to-enter “Yuengling Bracket Pick’em” contest series […]
Flavors, Pandemic Precautions Boost Dispensed Beverage Sales
Growth is expected for the cold and frozen dispensed beverage category in 2022. While the segment saw dips due to the COVID-19 pandemic, health precautions in the self-serve section of c-stores are giving customers the confidence to return to the segment. “Once customers saw that we were taking extra precautions, it really made them feel…
Low-Sugar Prebiotic Soda Line
Health-Ade has launched a modernized version of its prebiotic soda line, Health-Ade Pop, formerly known as Health-Ade Booch Pop. The better-for-you soda features fresh packaging and new flavors and formulations for a total of six options: Pomegranate Berry, Lemon Lime, Ginger Fizz, Strawberry Vanilla, Apple Snap and Juicy Grape. Health-Ade Pop is available nationwide and […]
RTD Cocktail, Hard Seltzer Consumers Thirsty for Novelty
C-stores face the old conundrum with both hard seltzer and ready-to-drink (RTD) cocktails: Consumers want old favorites, but they also want exciting new brands and line extensions. IRI numbers for the 52 weeks ending Dec. 26, 2021, show the hard seltzer category at c-stores with sales of more than $2.1 billion, an increase of 25.9%…
Extra Creamy Almond Milk
Silk launched its new Silk Extra Creamy Almondmilk, joining the ranks of the Silk almond portfolio — which also includes beverages, coffee creamers and yogurt alternatives. The Silk almond portfolio can serve as an introduction to plant-based alternatives. Silk Extra Creamy Almondmilk can be used in a smoothie, over cereal or in baking. New Silk […]
Free Coffee for QuickChek’s 55th Birthday
New Jersey fresh convenience market chain QuickChek is celebrating its 55th anniversary by rewarding its most loyal customers with free coffee every Friday through April. QuickChek Rewards members can get a free hot or iced coffee — any size, any variety — during its Free Coffee Fridays by scanning the QuickChek Rewards mobile app or…
Blueberry Pancake-Flavored Ice Cream
Turkey Hill’s all-new Mystery Flavor, first launched in January, has been revealed as Blueberry Pancake, a taste combining breakfast and dessert. Flavor detectives who cracked the case and correctly guessed the limited-edition flavor have been entered for a chance to win ice cream for life. The bright blueberries compliment the familiar flavors of maple syrup […]
Energy Shots Bounce Back
Energy shot sales are up, but competition in the segment remains fierce from a bevy of new product innovations as well as from energy drinks. Energy shots had a strong year in 2021, and while their growth in sales should continue in 2022, that pace is expected to slow to the 4-8% range, according to…
Peach-Flavored Kombucha
Brew Dr. launched its first-ever peach-flavored kombucha, Just Peachy, for a limited time. To create this bright and juicy kombucha, Brew Dr. started with high-quality loose leaf green tea, then blended in five different varieties of organic peaches. The result is a balance of sweet, ripe and tart flavors, with hints of honey and summer […]