United Family Expands Guest Engagement Program

united supermarketsRewards program launched in Dallas/Fort Worth now available chain-wide.

The United Family announced the expansion of its Rewards program to West Texas guests of all United Supermarkets, Market Street, Albertsons Market, Amigos and United Express locations.

The free program launched at all seven Dallas/Fort Worth Market Street locations in April, and offers guests a customized shopping experience designed to save time and money.

When West Texas guests join the new program, they will receive product recommendations, digital coupons and product discounts that are individually tailored to their shopping habits, allowing each guest to easily take advantage of relevant offers. Access to deals, coupons, promotions and sweepstakes is available to members only.

“Expanding our engagement program will provide our West Texas guests with enjoyable and exciting opportunities to shop more, save more and earn member discounts and coupons based on their own shopping patterns,” said Robin Cash, loyalty marketing manager for The United Family.

Signing up is easy and can be done at www.unitedtexas.com, using the new United Family mobile application (app), or by visiting in-store kiosks at any of the company’s 61 West Texas locations. At checkout, guests will only need to provide a phone number or unique 10-digit alternate ID, rather than carrying a membership card.

The new app, available for iPhone and Android, allows guests to update their profile for a more customized shopping experience. With once touch, guests can create and share shopping lists via text and email, as well as add unique recipes and coupons directly from their smart phone.

To download the mobile app, iPhone and Android users can search keyword “United Market” in the Apple App Store or Google Play. Guests who have the current United Supermarkets app must download the new United Market app to access the customized reward features of the loyalty program.

“The new mobile app will improve our guests’ overall shopping experience, providing tools and savings right at their fingertips,” said Cash. “Plus, guests now have the unique opportunity to receive offers and discounts that are relevant to their household.”

For future in-store promotions, guests will be able to track points electronically instead of collecting hundreds of stickers. Also, guests can use a simple click-to-add function to add paperless coupons to their rewards account, and the savings will be automatically deducted at checkout.

The United Family currently has more than 167,000 guests enrolled in the Dallas/Fort Worth guest engagement program.




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