Celebrate St. Patrick’s Day

IrishCremeGeneral Foods International (GFI) introduces Irish Creme cappuccino. With St. Patrick’s Day right around the corner, it’s time to update your hot beverage offerings and energize your sales with this exciting limited time flavor. GFI Irish Creme cappuccino has a refreshing flavor that evokes the mists of Ireland. Seasonality plays a part in consumers’ flavor preferences, with 38% of customers saying their flavor preferences shift according to the time of year, according to Technomic, Flavor Consumer Trend Report, 2011. Boost your sales by offering fresh and relevant LTO’s to satisfy consumers’ demand. GFI offers on-trend front-of-house merchandising and a valuable rebate to help your bottom line. Operators can create excitement and communicate the new flavors with attention-grabbing merchandise, including door clings, wobblers, flavor tags, counter cards and translite stickers. Irish Creme is available through the end of March to commemorate St. Patrick’s Day.

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