Enter CSD’s 2012 Extreme Makeover Contest: Foodservice Edition

Is your foodservice program ready for an extreme makeover?

Experts agree that to successfully compete in the convenience store industry retailers must have a solid foodservice program. Developing a winning foodservice strategy requires a radical change in the corporate culture, a hefty financial commitment, lots of hard work and patience. But if you are committed to foodservice, Convenience Store Decisionsis here to help!

Whether you’re planning to take your fist plunge into the food business or you’re looking to take your existing foodservice program to the next level, it’s time to enter Convenience Store Decisions’ 2012 Extreme Makeover Contest: Foodservice Edition.

CSD has joined forces with award-winning retail design firm Big Red Rooster and leading c-store consultants Convevo Partners; Bill Reilly, president of F&B Marketing Solutions; MSA; and Paradigm Sample to offer one contest winner a complete foodservice makeover!

To make sure the winner is well on its way toward becoming a top-notch foodservice provider, the contest also includes a comprehensive marketing component. CSD has partnered with MSA and Paradigm Sample to learn about the consumers’ perception of the winning retail brand in real time. Best of all, using MSA and Paradigm Sample’s Convenience Consumer Insights Panel (cci Panel), we will monitor customer perception before AND after the foodservice makeover.

Additionally, to communicate with its customers via social media, the winning chain will receive one year of text marketing service courtesy of the Digital Deal provided by Convevo Partners.

The contest winner will be announced in June 2012 issue of Convenience Store Decisions. The winning company and new foodservice image will be showcased at The 2012 NACS Show in Las Vegas.

Fill out this 14-question survey to participate. The contest deadline to enter is May 11.

By participating in the 2012 Extreme Makeover Contest: Foodservice Edition, you agree to the Complete Contest Rules.


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