Enhanced Beverage

New vitaminwater stur-D, a blue agave, passion fruit and citrus blend, is the first enhanced water and juice beverage to include vitamin D and calcium, which helps support strong bones, and vitamin C. Vitaminwater stur-D is also the first nationally available enhanced water and juice beverage with a blue color that’s derived solely from fruit. At a time when there is increased awareness around vitamin D and the fact that most Americans don’t get enough, vitaminwater adds a new member to its line of enhanced-hydration to address consumer needs. Each eight fluid-ounce serving contains 10% of the daily value (DV) for vitamin D and calcium, nutrients that help support strong bones, and 120% of the DV for vitamin C, which helps the body make collagen, which is needed to support joints. Additionally, each serving contains 40% of the daily value of four essential B vitamins (B3, B5, B6, B12). Stur-D joined the brand’s wide-range of offerings in December 2010. Suggested retail price is $1.49.
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