Convenience Evolution Partners (www.convevo.com), a retail consulting firm, recently launched by Greg Ehrlich, a c-store loyalty, operations and marketing expert, announced the creation of two new service offerings to provide consulting services to convenience store retailers and suppliers. The first service group, CEP Strategic Advisor SM, essentially augments a c-store chain’s senior management team with…
Will Ferrell Designs 7-Eleven Cup
Actor Will Ferrell is warming up the winter season with his ‘Coffee Cup With A Cause’ cup as the fifth celebrity-designer in 7-Eleven Inc.’s cause-marketing campaign. Ferrell’s frosty ‘Coffee Cup With A Cause’ design features a snowman and will benefit Cancer for College, a California-based charity providing support and inspiration to cancer survivors through academic…
Tri-State Petroleum Awards Grants
Wheeling, W.Va.-based Tri-State Petroleum Corp. has awarded $24,000 in grants to local schools through its participation in the 2010 Educational Alliance Program sponsored by ExxonMobil Corp. A total of 32 area schools received grants of $750 each. “For more than a decade, Tri-State Petroleum has been passionate about supporting education in our local communities,” said…
CITGO Leads Food Drive
Local CITGO retailers are partnering with the Plymouth Whalers and WCSX radio to collect food for needy families this holiday season. The first 10 people who donate 10 non-perishable food items at the WCSX Van hits will receive a $10 CITGO gift card, a free pair of Whalers tickets and a raffle ticket for a…
McDonald’s Launches McCafe Scavenger Hunt
This Friday, Nov. 19, McDonald’s plans to hide three giant McCafe coffee cups in three locations located throughout Los Angeles, Orange, Riverside, San Bernardino and Ventura counties during its first-ever national McCafe Scavenger Hunt. Beginning at 7 a.m. PST, McDonald’s will distribute clues on their local Twitter account, @McDonalds_SoCal. The first person to find one…
New York Bans Four Loko
The recent New York ban on Four Loko, a drink that contain 12% alcohol and as much caffeine as three cups of coffee, reportedly has many c-store owners and parents in the state breathing a sigh of relief. Four Loko, which is geared toward young adults, has been blamed for several deaths over the last…
Chevron To Acquire Atlas Energy
Chevron Corp. is acquiring Atlas Energy for $3.2 billion in cash and assumed pro forma net debt of approximately $1.1 billion. The acquisition will provide Chevron with an attractive natural gas resource position primarily located in southwestern Pennsylvania’s Marcellus Shale. The acquisition is subject to certain Atlas Energy restructuring transactions, approval by Atlas Energy shareholders…
NATO Show Secures Key Tobacco Companies
The National Association of Tobacco Outlets Inc. (NATO) has announced that all of the leading cigarette manufacturers in the country are committed to participate in NATO’s 10th Anniversary and Trade Show. Altria Sales and Distribution, R. J. Reynolds Tobacco, Lorillard Tobacco and Commonwealth Brands are all confirmed exhibitors at the show to be held April…
National Coffee Break Planned
The National Coffee Association (NCA) is preparing to celebrate a century of service to the industry in 2011. To kick off its Centennial year, NCA is asking industry members and consumers to set aside Thursday, Jan. 20, 2011 as a day for a National Coffee Break. Commemorating coffee’s iconic place in U.S. history and culture,…
Dos Equis Rolls Out Limited Release Winter Variety Pack
Dos Equis, the fastest growing import brand, is introducing this holiday season a new limited edition Dos Equis Winter Variety Pack. The 24-bottle pack combines Dos Equis, the hottest-selling Mexican import brand with Noche Buena, the top selling winter seasonal in Mexico. Noche Buena is a super-premium, limited run craft beer that has been enjoyed…