Diamond Foods Inc. is offering a promotion across its snack portfolio called Snack Bowl XLV. Consumers will submit applications online and encourage their friends to vote for them utilizing unique tools, such as a Facebook video application. The entrant receiving the most votes will win a trip to the Pro Football Hall of Fame enshrinement…
New “Omlete” Wrap
Land Mark Products, which provides companies with customized food manufacturing solutions introduces the Day’ N Night Bites’ “Omlete” Wrap, a way to enjoy breakfast on-the-go without the mess. Instead of using crumbly scrambled eggs, the traditional egg-based breakfast wrap is more contained and far less likely to fall out of the tortilla. Day N’ Night…
$3 Reloadable Prepaid Cards
nFinanSe Inc. has launch its $3 Reloadable Prepaid Discover Cards at Memphis-Tenn.-based Fred’s Hometown Discount Stores, a regional chain of stores located in the Southeast and Midwest. The cards sell for just $3 and the reload fee and monthly maintenance fee are only $2.95, the ATM withdrawal fee is an industry low 99 cents, and…
Specialty Tortillas
Seventy-seven percent of customers would like to see healthier items on c-store menus, according to Mintel. The Mexican Original brand from Tyson Food Service offers a full line of specialty tortillas that help meet the needs of health-conscious consumers without sacrificing flavor. Mexican Original tortillas are available in a variety of different sizes to help…
Happy Birthday Coke Zero
The Coca-Cola Co.’s most successful new sparkling beverage in a generation, Coke Zero, turns five this year. During its time on the market, Coke Zero has posted double-digit sales gains for five straight years and is showing no signs of slowing. Among more than 350 sparkling beverage brands launched since 2001, Coke Zero is one…
Male Enhancement Pills
Kretek International Inc., U.S. distributor of ExtenZe, a male enhancement brand, has introduced new ExtenZe Plus fast acting pills in a five-pack value unit. The new bright red five-pack pills feature an easy-to-take pearlized coating and are being promoted at the same price as the current four-pack unit during introduction through the end of 2010.…
Xpress Delivery
Hot Stuff Foods has introduced Hot Stuff Foods Xpress, a new foodservice distribution partnership and license initiative. Hot Stuff Foods Xpress offers the retailer delivery through their distributor, coupled with trusted Hot Stuff branding. It is designed specifically to occupy minimal space, utilize less labor and require less capital expense while offering strong gross margins…
Sealed-Fresh Foil Wrapping
Due to popular demand, Swisher International has introduced Sealed-Fresh foil wrapping on all of the company’s Swisher Sweets Cigarillos. First introduced on Swisher Sweets Wine Cigarillos, the new Sealed-Fresh packaging proved to be a huge success among retailers and customers. Expanding on that success, the new technology is now incorporated as the standard packaging for…
Environmentally-Friendly Chewing Gum
Revolymer Ltd. has launched Rev7, a confectionery chewing gum with long-lasting flavor. The product is also removable and degradable, making it the first commercially available environmentally-friendly gum. The company has studied the gum’s removability and degradability characteristics in a variety of climates. The gum can be removed from clothes using soap and water, and tests…
New Look for Beef Jerky
Jack Link’s Beef Jerky has teamed with Realtree Camo to offer a “snack hunters can’t go without” promotion. Through December 2010, a selection of Jack Link’s beef steak products are available in blaze-orange-colored packaging, featuring distinctive Realtree Camo patterns. The standout blaze orange packaging adds extra visibility, while the beef steak offers hunters a satisfying…