Broaster Boasts Promotions

The Broaster Company Inc. has announced the appointment of Jay Cipra to CEO, as well as a number of other management changes at the Beloit, Wis.-based company.

For the past four years Cipra has served as president of The Broaster Company Inc., the parent entity of The Broaster Company LLC.

In his new role, Cipra will focus on Broaster’s strategic growth initiatives and the continued strengthening of the company’s relationship with its network of authorized independent distributors.

Richard Schrank will continue in his role as president and Chief Operating Officer for the company.

The Broaster Company also announced a number of recent retirements, promotions, and key appointments.

Frank Dowling, president of the Broaster Recipe Foods division; Gene Halley, vice president of operations; and Norm Kingston, quality control technician in Broaster’s manufacturing facility, all recently retired after a combined 108 years of service with the company.

Dowling spent 15 years at Broaster, Halley spent 45 years at the company, while Kingston spent 48 years there.

In appointments, Derek Fellows, previously a business manager for General Motors Corporation, joined The Broaster Company as operations manager, while Randy McKinney – a national sales manager for Broaster since 2003 – has been promoted to vice president of New Product and Program Development.

Bill Loeffelholz, export/government and special accounts sales manager for Broaster since 2006 and a Broaster team member since 2003, has been promoted to national sales manager, while Michael Groeneveld joined Broaster as export/government and special accounts sales manager.


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