Sweet Opportunity

Retailers looking to jazz up their candy aisle with exciting, “better for you” products can look no further than Crystal Light sugar-free hard candies, which are produced and marketed by Sorbee International via a licensing partnership with Kraft Foods. The brand announced it has added two new flavors to its popular product line. Like its original two SKUs, the new flavors (Cherry Pomegranate, Immunity and Wild Strawberry Energy) mirror popular flavors found in Kraft’s Crystal Light beverage line, and both provide enhanced benefits along with delicious, sugar-free enjoyment. Sorbee now has four great-tasting SKUs of Crystal Light sugar-free hard candies in 3-ounce hanging bags, packed 12 per case or in a 60-count power wing/floor display.

For More Information From Sorbee International

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