Wawa Part of the Solution

Wawa Inc. reached a deal to sponsor the 21st annual Wawa Stair Climb to benefit the Cystic Fibrosis Foundation (CFF), a nonprofit donor-supported organization that seeks to cure and control cystic fibrosis and improve the quality of life for those living with the disease.

Cystic fibrosis is a life threatening genetic disease that affects the lungs and digestive systems of tens of thousands of young people. Wawa’s annual stair climb challenges participants to climb 1019 stairs to the top of Philadelphia’s Mellon Bank Center in an effort to support the mission of the CFF in a unique and challenging way.

The stair climb challenge will take place Sunday, February 24, 2008 at 9:00AM. Dozens of Wawa associates will join local officials and hundreds of participants to climb for a cure on all 53 floors of the Mellon Bank Center in Philadelphia. After eating a hearty breakfast provided courtesy of Wawa, climbers will chose to take part in one of four events:

* Individual racer.
* Five-person team race.
* Endurance climbers.
* Fun run non-timed race.

"The CFF supports a cause near and dear to the hearts of our customers and our associates– the health and well being of children in our area," said Carol Jensen, Wawa’s chief marketing officer and a board member of the CFF. "We are very aware that the CFF is close to finding a cure and we have a real sense of urgency and are committed to doing everything in our power to help make the prospect of a cure a genuine reality."

In addition to sponsoring the climb for more than two decades, throughout the month of February and early March, Wawa’s hot cup sleeves will feature the following important message encouraging people to find a way to get involved and help the CFF in their mission to find a cure through events like the upcoming Stair Climb, the Great Strides Walk, CureFinds, dances, gala events and sporting tournaments.


Speak Your Mind