sunoco goes twowheelin with nascar and occ

New promotion offers customers a chance at a custom OCC chopper.

Sunoco is working with Orange County Choppers (OCC) to bring NASCAR fans an opportunity to win a customized OCC chopperjust like the ones top drivers—Dale Earnhardt Jr., Jimmie Johnson, Kasey Kahne, and Tony Stewart—customized

earlier this summer.

The Sunoco/OCC Custom Chopper Giveaway involves full color, 8″ x 10″ collectible “hero cards” featuring each driver with their bikes. Fans that collect all four driver cards—available at Sunoco stores Sept. 1 through Oct. 31—will have the opportunity to win a customized OCC bike.

“Sunoco commissioned OCC to custom build choppers designed to the drivers specifications, so we thought we could take it one step further and offer this unique opportunity to race fans,” said Robert W. Owens, senior vice president of marketing.

This is the second year Sunoco has worked with OCC to give away a bike in a consumer promotion.


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