co-branding

Co-Branding Positives and Pitfalls

As rising gas prices continue to shrink profits at the pumps, having a strong foodservice offering can drive customers into convenience stores. By Marilyn Odesser-Torpey, Associate Editor. A growing number of retailers are choosing to go the brand name route, partnering with high profile quick-service chains or turnkey commissary-style suppliers. Convenience Store Decisions asked some

Mac’s Convenience Stores To Add Seattle’s Best At 600 More Locations

Mac’s Convenience Stores, a subsidiary of  Alimentation Couche-Tard Inc., and Seattle’s Best Coffee LLC, part of Starbucks Corporation, have entered an agreement for Mac’s to exclusively brew Seattle’s Best Coffee in Ontario in the convenience store channel. This agreement expands the more than 14-year relationship between the brands and leverages each company’s world-class capabilities with

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