The more cans and bottles recycled in a Dream Machine, the more PepsiCo will donate to EBV to support career training, education and job creation for post-9/11 U.S. veterans with disabilities. Jiffy Mart has announced that the PepsiCo Dream Machine recycling program is set to roll out at participating Jiffy Mart convenience stores, providing employees…
Atlas Oil Hosts First Annual Sammy Awards
The Sammy Awards are voted on by Atlas team members who wish to recognize excellence among their peers. It was a star-studded evening complete with a red carpet and Oscar-esque award statues on Friday, Jan. 27 at the Hyatt Regency in Dearborn, Mich. “Atlas Oil is a company that prides itself on its entrepreneurial spirit…
Local Store Marketing: Greetings & Suggestive Sales
By John Matthews, founder and president of Gray Cat Enterprises Inc. With any size retailer, getting customer trial at your store is the easy part. If the store owner throws out a compelling offer – perhaps a free deal – customers will come to your store to “check you out.” This is fairly straight forward,…