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CITGO Launches Fall 2012 Fueling Good Program

Registration open for charities, local heroes to win CITGO gift cards. Fueling more than one-million miles of good by assisting more than 200 charities, CITGO Petroleum Corp. is once again launching its Fueling Good program. Now in its fourth year, the Fueling Good program continues to recognize and reward local heroes making a difference in

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CITGO Helps U.S. Families Conserve Energy

Close to 50,000 families in U.S. cities will save energy this summer through CITGO’s lighting program. CITGO Petroleum Corp. launched the third-edition of its CITGO-Venezuela Energy Efficient Lighting Program, which will provide 500,000 energy-efficient compact fluorescent lightbulbs (CFL) to households in 17 U.S. cities. The program launched in 2008 as a pilot program, and has

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Bazzi Oil Fuels Academic Futures

Bazzi Oil and CITGO support five students in their journey to continuing education. CITGO-marketer Bazzi Oil invited 800 community members to an awards ceremony this June to honor five high school students who will each receive $500 scholarships for continuing education. Destiny Harris, Briana Pannell, Mae Mova, Channel Wilkerson and Roselyn Wtson, all seniors at

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NCR Silver Helps Small Businesses To Compete

New POS solutions from NCR Corp. help smaller business owners connect with customers and sell products from anywhere. The NCR Corp. released NCR Silver to give small businesses a hand at running businesses and connecting with customers. NCR Silver is available for download at www.ncrsilver.com or on the Apple App Store for $79 a month.

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Retailers Lost More Than $34 Billion To Theft in 2011

Report shows a $2.6 billion decrease when compared to the $37.1 billion loss recorded in the previous report. Retail theft, including shoplifting, employee theft, administrative error and vendor fraud is down, according to an annual survey recently conducted by the University of Florida with a funding grant from ADT Commercial Security, soon to be Tyco

left to right) Rob Bader, BP Sales Manager; Don Muscatell, VP of Southeast Operations for VPS; Jeff Faw, Executive Director of Tuomey Foundation; Jack Swaim, VPS Regional Director  

Young’s Food Stores Awards $12,500 Grant

Tuomey Foundation receives a monetary boost through the BP Fueling Communities Program. VPS Convenience Store Group, operator of Young’s Food Stores, has presented a $12,500 grant to the Tuomey Foundation through the BP Fueling Communities Program for the second year in a row. Young’s, in partnership with BP, has given a total of $25,000 to

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Casey’s Prospers With Pizza Program

Pizza sales are up at Casey’s thanks to the expansion of its pizza delivery service. Casey’s General Stores Inc. noted a 16.8% jump in same-store sales for its prepared food and fountain line when it reported its earnings results earlier this week. The expansion of the Casey’s pizza delivery program played a big factor in

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Customer Service Is Key

SavOn convenience stores score exceptionally high on mystery shop reviews for its customer service skills. The convenience store industry has changed its customer service standards the past couple years. Customers expect more out of convenience store employees than ever before, and want some sort of “experience” when they stop by their favorite location. More c-stores

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CITGO Rewards Visa Cardholders In Summer

CITGO and Visa work together to reward customers with a $15 gift card for choosing their companies. CITGO Petroleum is launching CITGO Good Rewards, a summer promotion that allows customers to earn CITGO gift cards after eight purchases of $20 or more on a Visa card enrolled in the program. From June 1 to Sept.

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Local Store Marketing: Retail-To-Retail Bouncebacks

By John Matthews, founder and president of Gray Cat Enterprises Inc. Budgets are tight, but you need to move top line sales—fast! What is a quick and easy way to expand your customer base? Partnering with noncompeting retailers to help your broaden exposure is a simple, yet terrific local store marketing idea. By crafting a

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Newcastle Launches No Bollocks Campaign

 “Newcastle Brown Ale is looking to provide consumers with a refreshing dose of honesty,” says brand director for Newcastle. Newcastle Brown Ale delivers ‘win-win’ offer for trial purchase of the leading imported ale through unique summer promotion   Following the debut of its new No Bollocks national advertising campaign, Newcastle, a leading imported ale in the

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NACS Responds To House of Representatives Raiding LUST Trust Fund

“Stealing $3 billion away from LUST sends a clear message that members of Congress are abandoning a critical and necessary program that protects the health and water security of their constituents,” says NACS spokesperson. The National Association of Convenience Stores (NACS) has responded to final language included in the U.S. House of Representatives’ version of

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Handee Marts Awards $6,500 Grant

BP funds grants for Children’s Hospital of Pittsburgh Foundation as part of Fueling Communities program. At its Annual Meeting and Trade Show Dinner, Handee Marts President & CEO, Mike Triantafellou, presented a grant check for $6,500 to the Children’s Hospital of Pittsburgh Foundation. President Greg Barrett was in attendance and accepted the check on behalf

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Mac’s Uses Social Media to Fight Crime

Through a partnership with Crime Stoppers, criminals will have their photos posted to Facebook and Twitter where viewers can help identify them. By Erin Rigik, Associate Editor. Mac’s Convenience Stores, a division of Alimentation Couche-Tard, is leveraging the strengths of social media in conjunction with local Crime Stopper units to fight crime at its Canadian

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Shell’s Smart Driving Program Kicks Off

The Taylors will drive throughout the 48 contiguous states to demonstrate improved fuel efficiency. As global energy demand continues to rise, Shell is helping to improve energy use for transportation through Smarter Mobility. Demonstrating that improved fuel efficiency is possible today, the Shell Smarter Driving program helps inform motorists on how to make the most

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Cenex Launches Tanks of Thanks

First of its kind, community-driven initiative celebrates customers’ good deeds and generates engagement from retailers. Cenex—the CHS energy brand—has launched a new a program that recognizes and rewards people for the everyday acts of kindness that make our communities a better place to live. As part of a new marketing campaign launched last December, Tanks

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AWMA To Introduce Hall of Fame at 2012 Show

Steve Shing and Jim Colucci are set to be the inaugural inductees. AWMA has announced that Steve Shing, corporate vice president, sales and marketing at GSC Enterprises Inc. and James Colucci, recently retired as executive vice president of sales and marketing, at Altadis U.S.A., will be the first recipients of the newly established AWMA Hall

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Heineken Partners With UEFA Champion League Soccer

At retail, UCL-themed soccer display enhancers will encourage shoppers to text-in for the chance to win Heineken and UCL experiences and prizes. Heineken, a global premium beer brand, and the UEFA Champions League (UCL), the world’s most prestigious soccer club competition, are once again joining forces to bring the spectacular artistry and competition of Champions

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Irving Oil Awards $60,000 to Six Community Organizations

Each organization earns up to $15,000 to support education, the environment, and local communities through Irving’s  Community Fuel Grant Program. Irving Oil has just awarded $60,000 to support six local community organizations throughout Atlantic Canada and New England through its Community Fuel Grant Program. Each organization applied and requested for a grant worth up to

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Maine Customer Wins Free Gas for a Year from Irving Oil

Irving Rewards program offered customers gas savings and chance to win free gas for a year. Julie Jones of Hollis, Maine has won free gas for a year thanks to Irving Oil. Jones is one of six New England residents who will receive $2,100 worth of Irving gas cards for participating in the Irving Rewards

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CITGO Fall Fueling Good Program Recognizes 12 Charities

Winners in the Fall 2011 Fueling Good program span the CITGO footprint, from Wisconsin to Florida and Pennsylvania to Texas. Doing good in local communities is a core value woven throughout CITGO Petroleum Corp. and one that is uniquely demonstrated through its Fueling Good Program. Now in its third year, Fueling Good recognizes and rewards

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Thorntons Donates To Santa’s Workshop Program

Thorntons partners with the Red Cross to provide 100 bicycles and 3,500 care packages to soldiers and their families. On Wednesday, Nov. 16, Thorntons Inc. and the American Red Cross joined forces to show their appreciation for the awe-inspiring sacrifice of the soldiers of Fort Knox, Ky. As part of Thorntons Humanitarian Day event, 300

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Starbucks Launches Holiday App

New Starbucks Cup Magic App, skinny peppermint mocha and holiday Starbucks Petites debut on Nov. 15, alongside returning seasonal favorites. Starbucks Coffee Co. is celebrating the holiday season with an innovative new mobile app. This year, Starbucks will make the season come alive with Starbucks Cup Magic, an augmented reality app customers can download for

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NACS 2011 Save-A-Lot

If you are looking to diversify your business portfolio, watch this video to see how Save-A-Lot’s Ownership Program will fit in with your current portfolio. Save-A-Lot is a leading hard discount retailer that specializes in selling the most common purchase items in the most common sizes.

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Pilot Flying J Fights Human Trafficking

“Our associates, professional drivers and the motoring public can take a stand by keeping our eyes and ears open for trafficking red flags,” says Pilot Flying J CEO. In an effort to help raise awareness about human trafficking along America’s roadways, Pilot Flying J has partnered with Truckers Against Trafficking (TAT) to expand education for

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