Distributor sees VP as “next cool thing” for consumers. Duncan Oil Co. has signed on as the latest partner to VP Racing Fuels’ national branding program. “We think VP has an operating model that separates them from other suppliers,” said Roger McDaniel, president of Duncan Oil. “VP’s image package is outstanding and its credit card…
Susser Soars Amid NYSE Debut
Susser expects to use the proceeds to repay its parent company for capital expenditures. Susser Petroleum Partners LP’s common units climbed as much as 16% on their market debut, a day after the company priced its initial public offering slightly below the top end of its expected range, Reuters reported. Susser Petroleum Partners LP priced…
JEWEL-OSCO Lauches ‘Give a Little, Feed a Lot’ Campaign
Program seeks food and monetary donations in honor of Hunger Action Month. JEWEL-OSCO, a Midwest food and pharmacy retailer, is observing Hunger Action Month this September with an aggressive campaign to raise food and funds for food banks and food pantries in the retailer’s service area. The annual program, called “Give a Little, Feed a…
Pilot Flying J To Make Acquisition Of Maxum Petroleum
Pilot Flying J creates new partnership with Maxum Petroleum to expand its business. Pilot Flying J, Metalmark Capital, Waud Capital Partners and Maxum Petroleum announced Pilot Flying J plans to acquire a controlling interest in Maxum for cash and Pilot Flying J’s contribution of Western Petroleum into Maxum. Maxum is one of the largest independent…
Circle K Enters Agreement With NJOY
Circle K focuses on evolving its sale of e-cigarettes through a partnership with NJOY. Circle K entered a partnership with NJOY electronic cigarettes for chain-wide corporate store distribution in 3,100 U.S. retail locations as of August 2012. Circle K has been an early leader in the e-cigarette category, and this new partnership further strengthens NJOY’s…
Ultramar Offers New Gift Card Program
Ultramar works with Fanbox to give consumers new gift card services at all of its Canadian locations. Fanbox, a leader in relational technology and loyalty programs, developed a gift card program for Ultramar service stations and convenience stores across Canada, which totals 800 corporate and partner stations. The program developed by Fanbox was launched across…
Quik Stop, Hunt Bros. Kick Off Kentucky Race Weekend
Event to include free pizza and autograph session with NASCAR’s Kevin Harvick. Hunt Brothers Pizza is kicking the Kentucky race weekend into high gear with free pizza, remote control racecar driving and an autograph session with NASCAR driver Kevin Harvick at the Mini-Wheelin’ with Kevin Harvick event June 28 from 1 p.m. to 5 p.m.…
Bob Marley For Breakfast At Fresh & Easy
Fresh & Easy Neighborhood Market serves and sells new, organic coffee from Marley Coffee at an affordable price Fresh & Easy Neighborhood Market, a 197-store grocery retailer serving California, Arizona and Nevada, announced it partnered with Marley Coffee to offer an organic blend to consumers. Marley Coffee is sustainably grown, ethnically farmed and artisan roasted…
Quick Chek Sponsors Iraq And Afghanistan War Veterans
Quick Chek plans to raise money through in-store donations for the veterans living in the New York and New Jersey communities. Quick Chek plans to raise more than $50,000 for the Iraq and Afghanistan Veterans of America (IAVA) this summer at its 130 New Jersey and New York stores. “There is a tremendous amount of…
Local Store Marketing: Retail-To-Retail Bouncebacks
By John Matthews, founder and president of Gray Cat Enterprises Inc. Budgets are tight, but you need to move top line sales—fast! What is a quick and easy way to expand your customer base? Partnering with noncompeting retailers to help your broaden exposure is a simple, yet terrific local store marketing idea. By crafting a…