kangaroo

Kangaroo Express Takes Flight to Support Salute Our Troops

The Pantry Inc., the leading independently operated convenience store chain in the southeastern U.S., has named its Kangaroo Express Salute Our Troops Flugtag Team to test gravity’s limits on a custom-made aviation machine in honor of our military service members and their families at the first-ever National Red Bull Flugtag competition in Miami on Sept.

TEDeshi

Tedeschi Partners With Boston Cannons

Promotions and contests to center around Boston Cannons Lacrosse home games. Tedeschi Food Shops has partnered with the Boston Cannons, Boston’s professional Major League Lacrosse team. Throughout the 2012 season, Tedeschi Food Shops will be involved with the team in a variety of contests and promotions. The 2012 season home opener took place at Harvard

ExtraMile1-Cooler

Healthy Trends Extending to the Cold Vault

New products and core beverages will always drive cold vault sales. So when is the right time—and how often does that right time come—for category managers to reset them? “We do cold vault resets twice a year, which means we’re making fairly minor adjustments all the time,” said Richard Ginther, category manager for Kum &

ENERGYDRINKS

Customers Energized About Energy Drinks

The energy drink market has been on an upward growth trajectory since 2010 and with the improvement in the economy is expected to continue on this positive growth path, according to Chicago-based research firm Mintel International. Energy drink sales were up about 16% in 2011 in convenience stores, as well as up about 16% across

c-store

Thriving on Teamwork

Getting one store back in order in just two-and-a-half days proved to be the ultimate retail challenge. By Jim Callahan. One of my retail clients recently had to take back two failed convenience stores—that were in extremely bad condition—from a franchisee on a Wednesday and wanted them back online by the weekend. I love a

High-Energy-Drinks-Driving-a-Car-02

Energy Sales Soaring

While there may have been some concerns about the growth of shots and full-size cans, analysts report the category has never been stronger. By Joe Bush, Contributing Editor. Brent Howard isn’t just a retailer of energy drinks and shots. He’s a user. Division manager for Sun Pacific Energy in Kennewick, Wash., Howard has seen the

energy drinks

Energizing Cooler Sales

Maybe it’s the unusually trying times we live in that have Americans reaching so often for beverages that bolster their energy levels. Regardless, it’s convenience store owners that are reaping the rewards. Sales of energy drinks in c-stores topped $5.6 billion, up 14.29%, for the 52 weeks ended Dec. 26, 2010, according to SymphonyIRI Group

energy shots

Energy Shot Sales Surge

Although some c-store operators admit to being worried about regulators turning their focus to energy shots, many have voiced the opinion that the category has at least another year of strong growth ahead of it. According to numbers from SymphonyIRI Group for the 52 weeks ended Dec. 26, 2010, energy shots saw a whopping 35.58%

energy shot 1

Energy Powers Beverage Sales

The convenience of shots and the widespread  availability in c-stores have spurred the category’s success. By: Joe Bush, Contributing Editor. Energy shots remain the hottest product in the energy beverage sector. The emergence of the shot market was so fast that the products seemingly came out of nowhere, at a time when the typically strong

Gilbarco, Outcast Team For Interactive Merchandising

Gilbarco and Outcast Media have partnered, pairing a global provider of fueling technology with a digital content provider. With Applause TV with Outcast, Gilbarco Veeder-Root’s Applause Media System now supports third party national advertising, news and entertainment content on the large color screens embedded within the gas pump, along with consumer interaction and on-demand coupons

Maintaining Strong Energy Sales

It had to happen sometime. Energy drinks, arguably the most popular convenience store product in the early-to-middle years of the decade, have begun to slow their sharp rise. Call it a correction, perhaps. A report released last month on the category by research firm Mintel showed that while growth in the category from 2005-2010 was

Rutter’s Congratulates Fourth Winner

York, Pa.-based Rutter’s Farm Stores’ summer gas giveaway has reached the half-way point in its 2010 journey. Customer David Wagner of Littlestown, Adams County, Pa., is the fourth of eight lucky Rutter’s customers who will receive free gas for a year in the company’s “Fuel Up Free!” contest. The contest runs through Aug. 29, with

Energizing Beverage Sales

Thirteen years after the energy drink market emerged in the U.S. with the introduction of Red Bull, the category remains popular with consumers, who are willing to pay higher prices in a difficult economy for an extra jolt.  But while Mintel reported in July 2009 that the energy drink market had climbed to an estimated

Energizing a Crowded Cold Vault

Energy by the Numbers Although 2009 was the second year in a row of unusual weakness in liquid refreshment beverages’ performance, the worst may be over, said Michael Bellas, chairman and CEO of Beverage Marketing Corp. “Beverages are likely to be one of the first categories to benefit with a job-led economic recovery because they

Burst of Energy

Did You Know? By the year 2001, the U.S. energy drink market had grown to nearly $8 million per year in retail sales. Over the next 5 years, it grew an average of more than 50% per year, totaling over $3 billion in 2005. Diet energy drinks are growing at nearly twice that rate within

Isotonics and Energy Drinks

TOP PERFORMERS Red Bull Monster (Hansen Beverage Co.) Gatorade (PepsiCo) HONORABLE MENTIONS Powerade (Coca-Cola Co.) Full Throttle (Coca-Cola Co.) Gulf Oil General Manager Terri Murray sums this category up about as sweetly as you can. “When energy drinks first came out, I don’t think any of us were sure what was going to happen,” Murray

Energizing Beverage Sales

Energy Drinks are still growing in double-digit figures, but some retailers feel a little edgy these days because the category isn’t growing at the same exponential rate it has during the past few years. “Don’t get me wrong, energy is a very big category that puts a lot of money into the bottom line,” said

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