“Our product line is a natural fit in Circle K and will cater to the increased demand for high quality, reliable electronic cigarettes from the Circle K customer base,” says Finiti Branding Group president. Circle K Stores Inc. is now offering the new FIN Electronic Cigarette in each of the convenience store chain’s eight regions. …
Walgreens Adds Kronik Energy Drinks
Walgreens is adding KroniCo LLC’s Kronik Energy drink formulas to 261 locations throughout Southern California. Already the fourth best-selling brand in Arizona and officially known as “Chronic Fatigue’s worst nightmare,” Kronik Energy drinks are a major player in the energy category. “We are so honored to be welcomed into the Walgreens family; this is a…
Odwalla Launches “Campaign Against Ordinary”
Odwalla kicks off its “Campaign Against Ordinary” this month with a redesigned Odwalla Facebook page and a Coachella Music Festival ticket giveaway. Coachella, which takes place April 16-18 in Indio, Calif., is the first of three major music festivals Odwalla will be sponsoring. At the festivals, the company will feature a first-of-its-kind outdoor lounge and…
Dos Equis And Tecate Offer ‘Cinco Ways To Celebrate’ Spring
Dos Equis, the fastest growing import beer brand in the U.S., and cerveza Tecate are revealing details of the brands’ most interesting and unconventional ‘Cinco ways to Celebrate’ Cinco de Mayo/Spring retail and on-premise program. The program is designed to inspire adult consumers to take their celebrations to a new level while helping keep grocery,…
Dos Equis And Tecate Offer ‘Cinco Ways To Celebrate’ Spring
Dos Equis, the fastest growing import beer brand in the U.S., and cerveza Tecate are revealing details of the brands’ most interesting and unconventional ‘Cinco ways to Celebrate’ Cinco de Mayo/Spring retail and on-premise program. The program is designed to inspire adult consumers to take their celebrations to a new level while helping keep grocery,…
Putting the Back-Office to Work
Inside the Numbers: Zarco 66 8 Number of stores. $35 million Total annual systemwide revenue. $20,000 Cost of its new POS/back office system on the front end. $70,000 Cost of its new POS/back office system on the back end. 25% Percentage of store sales from foodservice at the chain’s first store with the new system…