The PEEPSTER Volkswagen “chick” has been on a tour of the Northeast, Mid-Atlantic and Midwest this April, to celebrate the new peepsandcompany.com online store.

Just Born Debuts New PEEPS At Expo

Just Born is continuing to take its PEEPS candies to new frontiers with its new generation of Chocolate Dipped PEEPS.   At The Sweets & Snacks Expo, May 24-26 in Chicago, Just Born plans to introduce the following new PEEPS dipped in either creamy-rich milk or dark chocolate: The PEEPSTER Volkswagen “chick” has been on a

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Chocolate Sweetens Confectionery Sales

As the economy sputtered through 2010, confections emerged as the indulgence of choice for price-sensitive customers. The confections segment enjoyed a banner year with total chocolate sales increasing 6.89% to $2.1 billion. Units sold increased 6.3% to 1.78 billion. The average price held steady at $1.18, according to SymphonyIRI Group, for the 52 weeks ended

Holiday Hollow

The Marshmallow Peeps brand continued to grow in Easter 2006. Due to the overwhelming positive response last year to the new yellow Peeps chick inside a chocolate egg, manufacturer Just Born Inc. has hatched another egg in the Peeps family. This Easter, a pink Marshmallow Peeps chick will be nestled inside a crispymilk chocolate egg

Spooktacular Treats

Plan ahead for Halloween. PEEPS are dressing up in chocolate for upcoming holidays like Halloween. PEEPS Chocolate Covered Marshmallow Pumpkins offer orange marshmallow on the inside and are drenched in milk or dark chocolate on the outside. Research indicates that consumers love PEEPS combined with chocolate. Just Born’s complete Halloween lineup includes PEEPS Chocolate Covered

Pye Promoted At Just Born Inc.

Bethlehem, Pa.-based Just Born Inc., a confectionery manufacturer, has promoted Matthew Pye to vice president of brand development and corporate services. Pye returns to Just Born headquarters from North Carolina where he has been heading up the company’s Southeast Sales Division since 2006.  In his new role, Pye reports to Matthew Petronio, COO and executive

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