cciPanel

Understanding Today’s Tobacco Customers Presentation Available

cciPanel gives retailers and marketers the scoop on what are today’s tobacco buying trends. Management Science Associates (MSA), Paradigm Sample and Convenience Store Decisions teamed to present a free Webcast Thursday afternoon to discuss the habits of tobacco consumers at U.S. c-stores. The Webcast will be archived and available for all people at csdecisions.com later

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Lou Maiellano Joins CSD’s Tobacco Webcast

Management Science Associates (MSA) and Paradigm Sample, in partnership with Convenience Store Decisions, are teaming up to offer a free Webcast tomorrow that will examine the purchasing habits of adult tobacco consumers at U.S. convenience stores. The tobacco industry continues to face challenges on multiple fronts, namely ongoing legislative initiatives and the ever-present high rate

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Understanding Today’s Tobacco Customers

MSA and Paradigm Sample, in partnership with Convenience Store Decisions, examine the purchasing habits of adult tobacco consumers at U.S. convenience stores. By Trish Temmerman, Management Science Associates, and John Lofstock, Editor. The tobacco industry continues to face challenges on multiple fronts, namely ongoing legislative initiatives and the ever-present high rate of taxation. These persistent

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C-Stores Missing Significant Snack Sales Opportunities

Consumer research from MSA and Paradigm Sample suggest the majority of customers looking to buy salty snacks leave the store empty-handed, a serious no-no for convenience stores. By Trish Temmerman, Management Science Associates (MSA). Nearly eight in 10 convenience store customers looking to buy salty snacks on a shopping occasion have left the store without

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Enter CSD’s 2012 Extreme Makeover Contest: Foodservice Edition

Is your foodservice program ready for an extreme makeover? Experts agree that to successfully compete in the convenience store industry retailers must have a solid foodservice program. Developing a winning foodservice strategy requires a radical change in the corporate culture, a hefty financial commitment, lots of hard work and patience. But if you are committed

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Meeting the Needs of Today’s C-Store Customers

CSD‘s 2012 Category Management Outlook offers trends and analysis from more than 25 key in-store categories. By John Lofstock and Erin Rigik. Tough economic times and stiff competition across the supply chain are making it critical for convenience store operators to have a solid understanding of their customers, particularly their high-frequency, high-value shoppers. Armed with

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Understanding What Your Customers are Buying

MSA and Paradigm Sample, in partnership with Convenience Store Decisions, examine the market basket of 18-34-year-old convenience store shoppers. By Trish Temmerman, Contributing Editor. Numerous reports are being written about connecting to and interacting with the Millennial (18-34 year-old) generation. These Millennials, numbering 71 million-plus according to the 2010 U.S. Census, are a key shopper

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Gas Rewards Programs Drive Loyalty to Sponsoring Retailers

The Convenience Consumer Insights Panel finds that convenience store owners not engaged in a fuel program are missing significant sales opportunities. By Trish Temmerman, Management Science Associates (MSA). The pinch of the recession is forcing consumers to take a hard look at where they can tighten their belts and how they can stretch their hard-earned

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Gaining Insights into Convenience Store Customers

MSA and Paradigm Sample, in partnership with Convenience Store Decisions, delve into c-store shoppers’ attitudes about buying seasonal and holiday candy. By Trish Temmerman, Contributing Editor. With Halloween and Christmas just around the corner, we are approaching that time of year when some of the most widely recognized seasonal confectionery items are purchased and consumed:

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Targeting Convenience Store Customers

MSA and Paradigm Sample, in partnership with Convenience Store Decisions, are gaining insights into the shopping patterns of today’s c-store customers. By Trish Temmerman, Management Science Associates (MSA). Tough economic times and stiff competition across the supply chain make it even more critical for convenience store operators to have a solid understanding of their customers,

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Tracking Convenience Store Customers

MSA and Paradigm Sample, in partnership with Convenience Store Decisions, are drilling down with fine-grained questions to understand consumer shopping behavior. By Alice Greene, Management Science Associates (MSA). Grocery shopper purchase decisions are highly influenced by brand loyalty, just as price sensitivity prevails with warehouse club members. But what drives convenience-store shoppers’ decisions when it

Revolutions in Sales Data Gathering

Management Science Associates Inc. (MSA) and Paradigm Sample have launched Convenience Consumer Insights Panel (cci Panel), the consumer research field’s first mobile panel designed to capture sales information from hard-to-reach younger shoppers within the convenience-store channel. The cci Panel employs cutting-edge Smartphone technology in breakthrough applications, as a means to both recruit c-store shoppers as

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