Through a partnership with Mall Jamz, the c-store giant is rolling out CDs at a time when demand for music in CD format is high but record stores are struggling. Now c-store customers can purchase CDs at their local 7-Eleven. Through a unique, national deal, 7-Eleven and Los Angeles -based Mall Jamz (in association with…
Iron Man Returns To 7-Eleven
After the first IRON MAN movie took 7-Eleven stores by storm in 2008, with customers clamoring to buy collectible cups and boosting Slurpee sales by double digits, Marvel Studios’ IRON MAN 2 is returning to 7-Eleven to celebrate release of the Paramount Pictures’ film on May 7. In both movies, Robert Downey Jr. plays Tony…
Jennifer Hudson Designs New ‘7-Eleven Coffee Cup With A Cause’
Oscar and Grammy award-winner Jennifer Hudson chose a candle to light up the side of the second celebrity-designed “7-Eleven Coffee Cup With A Cause.” Hudson’s cup goes on sale today at participating 7-Eleven stores across the U.S. and will be available through May 31 or while supplies last. Proceeds from the cup featuring Hudson’s personal…
Thinking Outside the Box
In 2010, retailers are getting creative to reach customers with the general merchandise category. As with other categories, expect customers to be focused on finding more value for their dollar. 7-Eleven Inc. sees quirky, fun products attracting customer attention at its chain in 2010. The Dallas-based chain ended the fourth quarter of 2009 with an…
Zippo Acquires Ronson Corp. Assets
Bradford, Pa-based Zippo Manufacturing Company has completed the purchase of substantially all of the assets of Ronson Consumer Products Corporation of Woodbridge, N.J., and Ronson Corporation of Canada Ltd.; and certain related assets of Ronson Corporation. Zippo is one of the world’s most widely recognized brands, best known for its iconic refillable windproof lighter. The…
7-Eleven Gets in the Game
By Brett Wilshe, Contributing Editor When Apple released iTunes in 2001, music retailers began to question their futures. The music industry, once an invincible force in the global market, suddenly seemed vulnerable. But a much larger question loomed: Would it stop with music? We live in an age where corporeal media is vanishing. Newspapers are…
Get a Grip
The Can Grip is a newly developed novelty drinking accessory that easily clips onto 12-ounce cans giving them a stein style handle. The Can Grip ensures the can stays cold and the hand stays warm and also eliminates the need for a coaster. It can be used on sodas or beers making it a versatile…
Driving HBC Sales
Convenience store operators preparing to expand their health and beauty care (HBC) category in time for the summer months may be facing some challenges. With the moribund economy depressing impulse sales across retail, this may be a bad summer for new products, while tried-and-true brands of medicines, sunscreen, sunglasses and other warm-weather favorites remain strong.…
Seed of Choice
Seeds latest addition is the Spitz To Go Cup— offering consumers a convenient disposal cup (with no added cost) while they Spitz—so they can Spitz anywhere. Spitz Sunflower Seeds have the difference that the consumer is looking for—larger seeds, bold new flavors and low cholesterol. And when a consumer gets what they want they keep…
Special Attention
Perfetti Van Melle will launch a ground-breaking promotion with DC Comics with a specially created comic that features Superman and the Airheads Balloon Guy. This eight-page custom comic will be inserted into 500,000 DC Kids comic books this September. Any six pack of Airheads bars that feature Superman on the package will contain two,…