Heineken, the No. 1 selling European import beer in the U.S., unveiled the details of its ‘The Holidays Start Here’ retail program. ‘The Holidays Start Here’ invites consumers, through a custom Heineken Party Planner iPhone and Android app, to eliminate the guesswork from planning or attending the ultimate holiday party. The program will run in…
Michael Brown To Lead Farmland
Smithfield Foods Inc. has named Michael Brown president and chief operating officer of Farmland Foods Inc., effective Oct. 4, 2010. Farmland is a subsidiary of Smithfield Foods, headquartered in Kansas City, Mo. Brown previously served as president of Armour-Eckrich LLC since 2008 and has nearly 30 years of experience in the food industry. He will…
Love’s Donates $1 Million
Love’s Travel Stops & Country Stores is donating $1 million to Children’s Miracle Network, a charity that raises funds for more than 170 children’s hospitals. Each September, customers are encouraged to purchase paper heart icons valued at $1, $5 or $25 Customers also participate in other local fundraising events hosted by Love’s employees, such…
Nestlé Waters’ CEO Inducted into Beverage World Hall of Fame
Kim Jeffery, president and CEO of Nestlé Waters North America, was welcomed into the Beverage World Hall of Fame on Sept. 22, 2010, at the Interbev 2010 Conference in Orlando, Fla. For more than 25 years, the Hall of Fame has honored executives in the beverage industry who have demonstrated devotion, creativity and passion for…
NACS Show Recap
Nearly 22,000 representatives of the global convenience and petroleum retailing industry turned out for this year’s NACS Show, according to attendance figures released by NACS. Overall, 21,983 attendees were at the NACS Show, including 1,328 international attendees. The NACS Show took place Oct. 5-8 at the Georgia World Congress Center in Atlanta. It is ranked…
NACS Cautions Retailers On E15
Retailers should exercise extreme caution when considering whether to sell E15 (gasoline containing 15% ethanol) following the U.S. Environmental Protection Agency’s (EPA) recent decision to authorize the use of E15 in vehicles manufactured in model year 2007 and later, said the National Association of Convenience Stores (NACS). NACS represents the convenience and petroleum retailing industry,…
LUKOIL Kicks Off ’Road Trip to Terror’
LUKOIL and Terror Behind the Walls at Eastern State Penitentiary-ranked the No. 1 haunted house by AOL-are launching a “Road Trip to Terror” by giving away $0.94 gas to the first 50 cars to fill up at select LUKOIL locations on designated dates beginning today, Oct. 13, 2010, at 11 a.m. The famous zombie inmates…
CITGO Launches ‘100 Days of Get & Give’
CITGO Petroleum Corp. kicks off its 2010 Fall Fueling Good campaign today, Oct. 13, to recognize and reward more charities and individuals who are making a difference in their local communities. Charities, community groups and individuals can get involved in the “100 Days of Get & Give” by submitting an entry at www.FuelingGood.com. Participants will…
LIFT Announces New Suggestive Selling Technology
LIFT Retail Marketing Technology has announced the launch of its LIFT Station platform—an integrated suggestive selling point-of-sale (POS) technology for convenience stores. “We are excited to introduce this game-changing solution to the c-store industry. Retailers are looking to grow sales by being more shopper-relevant and the LIFT Station helps them do that like never before,”…
PPMCSA Opposes Fuel Tax Amendment
While Pennsylvania’s businesses and consumers are struggling through the worst economic downturn in a generation, the Pennsylvania House of Representatives last week adopted an amendment that would impose a new, hidden fuel tax on businesses that sell-and consumers who rely on-biodiesel fuel. John Kulik, executive vice president of the Pennsylvania Petroleum Marketers and Convenience Store…