Iron Man Returns To 7-Eleven

After the first IRON MAN movie took 7-Eleven stores by storm in 2008, with customers clamoring to buy collectible cups and boosting Slurpee sales by double digits, Marvel Studios’ IRON MAN 2 is returning to 7-Eleven to celebrate release of the Paramount Pictures’ film on May 7. In both movies, Robert Downey Jr. plays Tony

Demographics Driving Cold, Frozen Sales

From movie promotions at 7-Eleven to new flavors, the cold and frozen category is generating some excitement despite the presence of chilly temperatures in many parts of the country. Actually, where you live may well play a large part in what customers want to see in your cold dispensers.  Mike Thornbrugh, manager of public affairs

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