breakfast

Food Fight at the Breakfast Bar

While convenience stores continue to battle QSRs for coffee sales, a new clash has ensued for the morning daypart as a whole. By: Erin Rigik, Associate Editor. Despite busier lifestyles, breakfast remains the most important meal of the day to most customers. The Food Channel’s recent breakfast survey found that 95% of respondents viewed their

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McDonald’s Coffee Customers Most Loyal

In a study comparing McDonald’s, Starbucks and Dunkin’ Donuts customers, McDonald’s coffee customers are the least likely to stray. McDonald’s coffee customers are the most loyal compared to those who frequent Starbucks Corp. and Dunkin’ Donuts, a study by market research firm CustomersDNA LLC found. The currently unpublished study involved 15,000 fast-food customers who answered

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Brewing a Coffee Strategy

Competition is percolating for gourmet sales, forcing c-store owners to elevate their offerings. By John Lofstock, Associate Editor. When people get more, they expect more—and that, as much as anything, helps to explain the challenge facing convenience store operators who emphasize coffee. Coffee quality at the retail level has improved to a point where what

McDonald’s Launches McCafe Scavenger Hunt

This Friday, Nov. 19, McDonald’s plans to hide three giant McCafe coffee cups in three locations located throughout Los Angeles, Orange, Riverside, San Bernardino and Ventura counties during its first-ever national McCafe Scavenger Hunt. Beginning at 7 a.m. PST, McDonald’s will distribute clues on their local Twitter account, @McDonalds_SoCal. The first person to find one

Frozen Sales Heating Up

Since its invention about half a century ago, the frozen dispensed beverage has become a convenience store tradition, with three out of every four U.S. convenience outlets housing a frozen beverage bar. While frozen dispensed beverages are not a huge portion of the typical store’s overall sales, the product is profitable, thanks to a gross

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