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Antioxidant Bars

Kellogg’s FiberPlus Antioxidant Bar Chocolatey Peanut Butter now joins Chocolatey Chip. The new bar boasts beneficial ingredients like whole grains, then adds velvety peanut butter morsels and a decadent chocolatey drizzle for a rich, satisfying taste. With 35% of daily fiber, five grams of fat per serving, and antioxidants, like Vitamin E and zinc, this

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NCASEF Raises $410,000 For Nonprofits

The National Coalition of Associations of 7-Eleven Franchisees donates nearly half a million to two charities.  The National Coalition of Associations of 7-Eleven Franchisees (NCASEF) announced it raised $410,000 for two charities during its 37th National Convention and Trade Show in Honolulu last month. NCASEF raised a total of $340,000 for Hire Heroes USA, a

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Fudge Pop-Tarts

The Kellogg’s Convenience Team announced that frosted chocolate fudge Pop-Tarts are returning to c-store shelves. The treats are chocolate crusted with a chocolate filling. This is in an effort to expand the wholesome snack category. The product comes with six pouches in a display carton with 12 cartons in a case for a total of

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Kroger Brings Hope To Hungry Families

Kroger contributes more than $30 million in food and funds to local food banks through charity since 2006. The Kroger Co. commits to bringing hope and help to hungry families throughout the year, but from May 27 through June 9, the company plans to participate in the annual “Bringing Hope To The Table” campaign. “Bringing

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Gold Medal Cereal

Kellogg’s is creating excitement toward the London 2012 Olympic Games with its Cereal-in-a-Cup packages. The packages don’t just promote the 2012 Olympic Games; consumers can be a part of it with the U.S. Olympic Instant Win Game on the packages. The promotion’s grand prize is a trip for four to the U.S. Olympic Training Center

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7-Eleven Franchisees Support Hire Heroes

“The franchisees of 7-Eleven, their families, employees and all of our customers recognize what our servicemen and women do for our country and we are honored to be able to give back to them,” says the national chairman of the National Coalition of Associations of 7-Eleven Franchisees. The National Coalition of Associations of 7-Eleven Franchisees

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7-Eleven Promotion Benefits Veterans

“Hire Heroes USA is doing important work to ensure that when these veterans return home, they are able to find employment opportunities to support themselves and their families,” says 7-Eleven CEO. 7-Eleven Inc. and a coalition of its franchise owners have partnered with some of their top suppliers, all U.S. brands, to raise money for

deep Introduces New VP, Creative Director

Dan Stewart to lead creative efforts for deep clients. deep, a Marlin Network Agency, welcomes Dan Stewart who has joined the company as vice president, creative director effective March 1, 2011. Stewart is now responsible for creative input and leadership for all deep clients, including Otis Spunkmeyer, ConAgra Foods –Lamb Weston, Nestlé Professional (Stouffers, Lean

Healthy Options Push Salty Snacks

TOP PERFORMERS Frito Lay Cheez-It (Kellogg’s) Chex Mix (General Mills) HONORABLE MENTIONS Combos (Mars) Cape Cod (Lance) Pringles (P&G) The down economy has inspired a consumer trend toward eating in and choosing less expensive home-entertainment options, which has been a boost to the salty snacks category. Customers are likely to choose snacks they perceive as

Baked Goodness

TOP PERFORMERS Oreo (Nabisco/Kraft) Kellogg’s/Keebler Chips Ahoy (Nabisco/Kraft) HONORABLE MENTIONS Bon Appetit Mrs. Freshley’s (Flowers Foods) Prairie City Bakery Sweet snacks purchases are on the rise at convenience stores creating new sales opportunities across all dayparts. Packaged sweets accounted for 2.6% of the $114,010 stores acquired through average monthly sales in 2008, according to the

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