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Redrawing the Battle Lines

Separating nicotine from cigarettes and smoking could open new doors for tobacco. By Lou Maiellano. Imagine a natural ingredient so promising and intriguing that it is being clinically evaluated to address a variety of illnesses and conditions, including depression, schizophrenia, Alzheimer’s, Tourette syndrome, ADHD, anger management and anxiety. Think about it, an ingredient that would

Rite Aid Debuts New Rewards Program

Drugstore chain Rite Aid seeks to drive customer loyalty with its new wellness+ customer rewards program that provides members with free health and wellness benefits, as well as shopping discounts and special prices. The program will be supported by a national television, radio, circular and digital advertising campaign. The free Rite Aid wellness+ rewards card

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