lighter

Lighting the Way to Profitability

A wide array of tobacco accessories to complement cigarettes and cigars shows customers you’re serious about tobacco and incites impulse sales. By Erin Rigik, Associate Editor. Many retailers recognize that it’s beneficial to step out from behind the counter to teach customers about smokeless alternatives and educate them on e-cigarettes, but taking the same approach

Lighting the Way to Profitability

Lighters can be an afterthought. There are relatively few manufacturers, everyone merchandises them near the front counter, liability issues have cut down on cheap products and differentiation is only skin deep. But even given the limited number of companies supplying products, lighters produce an excellent margin—between 40% and 60%—and sales have been steady for the

War Games Lighters

DjEEP has introduced War Games, its newest full-color lighter design series, available now and throughout the balance of 2010. The War Games lighters will replace the DjEEP Freedom Series, which has been on the market since 2003. The new designs are done in a more combat-oriented color pallet to reflect the reality of America’s position

War Games Lighters

DjEEP has introduced War Games, its newest full color design series, available now and throughout the balance of 2010. The new War Games lighters will replace the DjEEP Freedom Series, which has been in the market since 2003. The new designs are done in a more combat-oriented color pallet to reflect the reality of America’s

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