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Wawa Adds Digital Signage

New digital signs powered by ADFLOW alert customers to daypart food options and new products at Wawa stores. Wawa Inc. is incorporating digital signage into its chain of over 600 stores across the U.S., including at new locations in central Florida.   Following a successful 25-store pilot Wawa, last fall, selected ADFLOW to power its digital

acquisition

VeriFone Acquires LIFT Retail Marketing

“LiftRetail Solutions extends our digital media reach into the convenience store environment,” says VeriFone spokesperson. VeriFone Systems Inc. has announced the acquisition of LIFT Retail Marketing Technology Inc., the provider of a digital marketing system designed to increase sales for convenience stores. Financial terms were not disclosed. LIFT Retail, based in Atlanta, developed and markets

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