Poor safety and sanitation practices will turn customers away. Going above and beyond what’s required is the key to a healthy program. By Howard Riell, Associate Editor. The numbers tell an interesting story: according to a recent research study by Cintas Corp., fully 95% of people avoid patronizing a business in which they have had…
Hess Introduces Toy Truck Racing App
2011 Hess racer game app debuts free on Android. Hess Corp. has released of its second edition Hess Toy Truck game app, the Hess Racer Game, on Android. Based on the 2011 Hess Toy Truck and Race Car, the game app extends the company’s 47-year old Hess Toy Truck holiday tradition online and builds on…
The Importance of Fully-Stocked Shelves
A survey shows lack of inventory, difficulty finding desired items and long checkout lines are top threats to retaining loyal customers. Nearly 70% of U.S. adults would avoid shopping at a retail store if they encountered empty shelves, according to a nationwide survey commissioned by Galleria Retail Technology Solutions, a provider of retail and category…
Cultivating Loyal C-Store Customers
An effective rewards program can drive new business and increase the average ticket ring with existing customers. By Howard Riell, Contributing Editor. There was a time when loyalty programs were tools used by large chains to reward customers for their daily business. But the times have changed. Convenience store operators of all sizes are now…
Meijer and Quiznos Partner
Meijer’s Michigan locations to feature Quiznos. Meijer, a Great Lakes region supercenter chain and grocery retailer based in Michigan, and Quiznos, a quick-service restaurant (QSR) chain and pioneer of the toasted sandwich, have partnered to open Quiznos restaurants inside Meijer locations. The relationship between Quiznos and Meijer is the most recent in a series of…
ConocoPhillips Begins Rolling Out KickBack Loyalty Program
ConocoPhillips is officially rolling out the KickBack Points Coalition Loyalty Program to branded marketers through a series of Road Show meetings starting today in Seattle. The meeting in Seattle will be the first of 28 Road Show meetings starting on the West Coast, before moving into the other ConocoPhillips markets. This program is a turnkey…
What’s On Your Customer’s C-Store Shopping List?
By: Jeff Weghorst, director of merchandising at dunnhumbyUSA One of the primary drivers behind a customer’s willingness to transact with a retailer is product selection. If a customer does not encounter an appealing assortment of products in-store, they are highly unlikely to engage even once with the retailer, and much less likely to become a…
Fresh & Easy Introduces ‘Thank You’ Card
Card builds on the success of Tesco Clubcard and “Friends of Fresh & Easy” email program. Building on the success of Tesco‟s Clubcard, a loyalty program with more than 30 million card holders in 12 countries, Fresh & Easy Neighborhood Market is introducing a similar program for its customers later this year. The program will…
Local Store Marketing for Retailers
By John Matthews, founder and president of Gray Cat Enterprises Inc., www.graycatenterprises.com. In today’s tough economy, the fight for share-of-customer by retail stores to effectively capture sales has never been fiercer. Retail stores that sit back and wait for the economy to improve will have a very long road to recovery. Aggressive retailers that go…
Reward Points Bring Fuel Savings
Save Mart and S-Mart Foods team with Shell Stations to reward customers with gas discounts. Save Mart Supermarkets and S-Mart Foods announced that beginning May 9, customers who shop at any of their greater Sacramento-Modesto- Stockton, Calif.-area stores using their new Save Mart or S-Mart Foods Reward Cards can now earn significant discounts on fuel…