convenience store customer

Shopper Optimism Slowly Increasing

“Some shoppers are retaining their frugal ways, others are spending more freely across the board and others still are spending more on some types of products, but remaining tight fisted about others,” notes SymphonyIRI CEO. SymphonyIRI has launched its Quarterly MarketPulse Survey Series, which offers consumer packaged goods (CPG), retail and healthcare companies a comprehensive

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