Programs announced at 2013 marketing conference help branded customers compete in challenging marketplace. By John Lofstock, Editor Phillips 66 yesterday wrapped up its 2013 Marketing Conference & Trade Show in Las Vegas with a flurry of new announcements and marketer awards. The Houston-based oil company, which operates the Phillips 66, 76 and Conoco retail brands,…
Phillips 66 Marketers Conference Kicks Off in Las Vegas
Attracting Millennials, alternative fuels, fleet management and adopting a winning loyalty program among the key issues address during day one of the three-day conference. By John Lofstock, Editor Hundreds of Phillips 66, Conoco and 76-branded marketers descended on Las Vegas this week for the Phillips 66 2013 Marketing Conference & Trade Show. The theme of…
Survey Shows Millennials' Gasoline Buying Habits
Price is key factor for Millennials in selecting gasoline type. Leading gas station chains Phillips 66, 76 and Conoco have released the results of a nationwide survey that evaluated millennials’ gas purchasing habits and decisions. The survey was conducted by Kelton between July 19-25, 2012, among 1,018 American men and women age 21-30 who drive…
Phillips 66, 76 and Conoco Offer Gas Giveaways
Seasonal promotion features chance to win ‘gas for life.’ Leading gas station chains Phillips 66, 76 and Conoco are encouraging travelers to hit the road this summer through a seasonal promotion that offers drivers the opportunity to win free gas for life, among more than 6,000 other prizes. With automobiles as the primary means of…
KickBack Points Program Launches Mobile App
The KickBack Points Program, an industry leading loyalty program, has announced the launch of a new mobile application for use on iPhones and iPads. The app allows consumers to enroll their KickBack card, check their KickBack Points balance or locate participating KickBack Points Program retailers. “We are committed to remaining the industry leader for loyalty…
Pinnacle Corp. Introduces New POS Solution
The new Palm POS helps three gas station brands with PCI compliance. The Pinnacle Corp. announced it has completed its Palm POS interface for Conoco, Phillips66 and 76 branded locations. Palm POS is designed just for the petroleum convenience store industry. The new NTS host replaces the CPNI5 payment host, and provides Conoco, Phillips66 and…
Service to the Fleet
With fuel costs again on the rise, a fleet card network can attract new business while offering fleet managers the safety, security and reporting tools they need to be successful. By Howard Riell, Associate Editor. Fleet cards are a nice piece of business for c-store operators. But the key to keeping that business growing is…