Leveraging Loyalty

Reaping Rewards Loyalty marketing programs recognize and reward the best customers of a business. Nearly one-third of U.S. consumers (32.3%) consider their participation in retail rewards programs to be “more important” as they seek to stretch their household budgets in the recessionary economy, according to survey research from Colloquy. In another significant result from its

Capitalizing on Coffee

Opportunity for Growth 54% of the overall adult population drank coffee beverages daily in 2009. Coffee preparation at home is up five percentage points, with 83% of past-day coffee drinkers reporting that they made coffee at home the day before. 80% of coffee drinkers are doing nothing different despite the economic downturn. 17% are visiting

Cigarettes Still King

State Tax Grab During 2009, cigarette tax increases were defeated in 19 states and passed into law in 12 states. States where cigarette tax increases were not enacted include: STATE Failed TAX Increase in 2009 Alabama 32.5 cents per pack Connecticut 50 cents per pack Georgia $1 per pack Kansas 95 cents per pack over

Competitive Pricing Key to Water Sales

Operators hoping to do well with bottled and flavored waters in 2010 need to understand what both water and bottles mean to today’s consumers. Following a decade of steady growth, bottled water sales in c-stores declined last year as consumer spending lagged due to higher fuel prices and the economic recession. But many retailers and

Lighting the Way

Making money in tobacco accessories—lighters, cigar cutters, humidors, pipes, rolling machines, rolling papers and even hookahs—during the months ahead may not be easy, but it can be done. Three ways to do it: offer novel items, stay on the cutting edge of trends and let customers roll their own. The payoff in 2010 could be

What Do Your Restrooms Say About You?

When it comes to sanitation and store cleanliness, looks speak for themselves. Whether it’s the front counter, the forecourt or the restrooms, convenience store operators must monitor the message they are sending to customers. “If you’re in this business and want to stay in this business your customer is going to tell you what their

Smokeless Stays Strong

With many states passing smoking bans, more customers are turning to smokeless tobacco, and the sales figures from 2009 bear that out. According to Information Resources Inc., for the 52 weeks ended Dec. 27, 2009 total dollar sales for other tobacco products was $6.07 billion, up 14.6% from last year. Unit sales totaled 2.40 billion,

A Shot of Energy

The “tip of the YEAR” when it comes to selling two-ounce energy shots, said Terry Messmer, merchandise manager for NOCO Express Stores in Tanawanda, N.Y., is to protect margins. “What is happening is that beverage suppliers are very quick to lower the price of the product to get more sales, but we have to still

Protecting Against Theft

RETAIL THEFT 2009 Employee theft accounted for 35.2% of shrink dollars. 41.2% of retailers worldwide experienced a significant increase in shoplifting in 2009, attributable to the economic downturn. Shoplifting and employee theft in the U.S. cost retailers $42.2 billion from June 2008 to June 2009. Every American family was forced to pay an additional $435

RYO Rolls Into 2010

RYO Pounds Sold Per Year Roll your own (RYO) cigarettes is a growing trend. Sales have climbed during the past five years, yet took a dive in 2009 as customers started using pipe tobacco to roll cigarettes as a result of increased taxes. On the other hand, customers used 10.6 million pounds of pipe tobacco

Cold and Frozen Beverages Offer Promise

Inside the Numbers: J&H Family Express Stores 60+% Profit margin on fountain drinks. $5,000 Amount spent on cold and frozen dispensing equipment per store. 10 Stores Scheduled to have cold/frozen equipment upgraded in 2010. 2 Years Anticipated ROI for the beverage units. 10% Projected percentage of store sales from cold and frozen dispensed beverages with

Realizing Prepaid’s Potential

The major prepaid areas c-store retailers are going to want to watch over the next year are general purpose reloadable cards (GPR), both open and closed loop gift cards, and cards for digital media, game and ring tones. The economy especially has spurred the growth of GPR products. “You’re going to see more folks buying

Core Brands Drive Candy

The confectionery retail market grew across all trade channels in 2009, but supermarkets, dollar stores and warehouse clubs outpaced the overall retail market in 2009, according to the National Confectioners Association (NCA). NCA also noted c-stores brought in $4.6 billion in dollar sales in 2009, up 3%. Seasonal confectionary sales were up 1.2% in 2009

Brands, Promotions Benefit CSDs

Concern For CSDs 16 million fewer Americans are drinking sugary soft drinks today compared to six years ago (68% of adults versus 76%). 7.8 million switched to diet soft drinks. 24 million have moved to bottled water. 17 million are opting for energy drinks. 11 million have tried sports drinks. 16 percent of Americans are

Putting the Back-Office to Work

Inside the Numbers: Zarco 66 8 Number of stores. $35 million Total annual systemwide revenue. $20,000 Cost of its new POS/back office system on the front end. $70,000 Cost of its new POS/back office system on the back end. 25% Percentage of store sales from foodservice at the chain’s first store with the new system

Customer Surge in Snacking

The dried meat snacks category overall (including jerky) celebrated a healthy 2009 ringing up more $872.48 million in total dollar sales, up about 1% compared to 2008. Unit sales, however, slipped 3% to 424.43 million for the 52 weeks ended Dec. 27, 2009, according to Information Resources (IRI) . Breaking down the category by segment,

Juices and Teas Bounce Back

Innovation, health and pricing are some of the factors that will help or hinder c-store operators looking to make money with juices and teas in 2010. While juices and teas have struggled over the past few years, 2009 was sort of a renaissance year for the category as both segments experienced sales gains. Overall, for

Expanding the Foodservice Menu

Most convenience store operators don’t offer a whole lot of seafood on their menus, which is usually fine, because convenience store customers aren’t looking for seafood. Logistical issues, product-paucity, quality and food safety concerns are among the fears retailers have about investing in the seafood segment. But given seafood’s health benefits and generally growing popularity

Empowering Foodservice Customers

The latest technologies being used to manage c-store foodservice programs—from touchscreens and POS ordering terminals to digital signage—are allowing marketers to enhance communications and streamline operations. Touchscreens communicate the menu in a very efficient way. This is especially important as chains look to build incremental sales and make more subtle changes like expanding the number

The Coffee Cup Hotel

C-stores are known for providing a myriad of services, but could your stores house customers for the night if the weather turned bad? Coffee Cup Fuel Stops, which operates eight 24-hour locations in the Dakotas and Wyoming, is no stranger to hosting overnight guests at its Summit, S.D. location, where winter storms have been known

The Complete Foodservice Package

As demand for grab-and-go soars, convenience store foodservice managers are looking more than ever for packaging to not only maintain product quality and consistency, but be environmentally friendly and serve as a marketing vehicle. That’s a lot of responsibility to heap on stuff customers casually toss away. “I don’t know that takeout packaging is changing

The 2010 Foodservice Report

Convenience store operators still not convinced foodservice is the future take heed. The National Restaurant Association (NRA) is predicting record-high sales of $580 billion in 2010. Furthermore, of the 70 different retail segments NRA tracks, the group identified convenience stores as the food industry’s “bright spot” when it comes to meeting consumer demand for fresh

Keeping It Fresh

Now that customers are used to finding fresh food at their local c- stores the pressure is on the roller grill to maintain its share of foodservice sales. Thanks to the innovation of retailers and suppliers alike, the roller grill continues to turn out strong sales. Chains are bundling meals with fountain drinks and chips

Breaking into Branding

Branded Check List Retailers planning to add a branded foodservice program should consider the start up cost as well what long-term factors will influence profitability such as additional labor and rising food costs. “You have to decide what’s best for you,” said Sandy Arrasmith of J&H Family Stores. “Take a look at the brand you

Tracking the 2010 Fuel Market

Heading into 2010 there seems to be one constant in the energy markets—be it international, domestic, or local—and that is supplies should not be the issue in the New Year. This means that while demand will ebb and flow as it is want to do over the course of the calendar, barring an unforeseen change,

css.php