Smoothie-Mix

Knouse Foods is launching a new line of Musselman’s Smoothie-Mix for operators seeking an easy way to offer more on-trend, better-for-you beverages. Strawberry Banana, Blueberry and Tropical flavors are available now in packs of four, four-ounce cups, all shelf-stable with no preservatives. Musselman’s Smoothie-Mix blends best with apple juice or yogurt, and it’s a heavy […]

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Starbucks Holiday Beverages Return

Starbucks has brought back its holiday beverages along with festive red cups. Starbucks has kicked off the holiday season with its seasonal espresso beverages in their festive red holiday cups. These holiday beverages have been officially reintroduced to stores in the U.S. and Canada. Holiday favorites such as Chestnut Praline Latte, Gingerbread Latte, Eggnog Latte and Peppermint Mocha will

How to Make Room For Beverages

With CSDs seeking to reclaim ground in the packaged beverage category, teas, energy and craft products are eying new opportunity in the convenience channel. By D. Gail Fleenor, Contributing Editor Current lower pump prices are bringing more shoppers inside the store and the pack- aged beverage category is benefiting. However, that ice-cold beverage may be

How to Tap Craft Beer Trends

Convenience store retailers use growler stations to appeal to craft beer enthusiasts. By Erin Rigik, Senior Editor Craft beer continues to grow in the convenience store industry. In fact, according to the Brewers Association, the c-store channel has seen the most craft beer growth of any channel in 2015. “Grocery represents craft’s strongest channel, and

AB InBev and SABMiller Merger Deal Deadline Extended

Two giants in the beer industry struggle to finalize terms of merger agreement. A new deal is in the works that will potentially combine two of the world’s largest brewers, but the deadline has arrived and no terms have been finalized. According to a report from Fortune, the aforementioned deal would combine AB InBev, containing Budweiser,

How McDonald’s Is Perking Up Beverage Sales

In another attempt to drive sales, McDonald’s is now selling Monster energy drinks at select locations. Following the launch of all-day breakfast, McDonald’s is now testing another strategy to drive business in its restaurants. Some 20 U.S. McDonald’s stores in various states are now offering these highly caffeinated beverages for individual sale, as well as

Tecate Light Redefines Light Beer

Tecate is launching a 360-degree holiday program to help customers conquer the holiday season. Tecate Light will soon launch a new, comprehensive, 360-degree program, spanning from Thanksgiving to Dia de Reyes, that will offer LDA+ consumers everything they need to kick-start their holiday celebrations. The fully-integrated retail promotion, including digital partnerships with Pandora and Ibotta,

Beverage Sales Decline

Foodservice retailers must be aware of changing consumer tastes if they hope to drive beverage sales. As consumers tastes evolve and they become more cost conscious, beverage orders are on the decline. The NPD Group has revealed that, although consumers order a beverage 70% of the time when visiting restaurants and other foodservice outlets, beverage

Heineken Ignites Holiday Spirit

Heineken looks to drive sales during the holiday season through strategic partnerships and marketing strategies. Heineken has launched its Light Up Your Holidays program. This fully-integrated, seasonal program invites shoppers to choose the iconic green and red Heineken pack for holiday celebrations. The promotion includes strategic digital partnerships, a sweepstakes and a three-way partnership between Heineken,

C-Stores See Strong Beverage Sales In Third Quarter

Wells Fargo’s Beverage Buzz c-store retailer survey finds hard sodas expected to drive the craft segment and low gas prices aiding consumer spending in store. Wells Fargo Securities LLC recently completed its Beverage Buzz survey, polling beverage retailers representing more than 15,000 c-store locations across the U.S. The survey showed non-alcoholic beverage sales at convenience

Digital Cooler Door

Anthony is pleased to introduce the new iDOOR. This new door uses a transparent LCD embedded within refrigeration cooler or freezer doors that plays full motion video at the point of purchase. This patented technology allows transparent video and animation in full HD to be played on the door while giving customers the ability to […]

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Refreshing Black Cherry

Talking Rain Beverage Co. has introduced an expansion to its Sparkling Ice portfolio. The expansion includes the addition of Black Cherry and Special Edition Kevin Durant Orange Mango bottle. When choosing the newest flavor addition, for the first time, Sparkling Ice hosted a consumer-driven social media initiative giving fans the power to choose its next […]

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Complement Beer Sales

The HopBlast Co. introduces a brand new, fun, patent-pending product that will complement beer sales. The Hop Blast is a device that attaches to a beer glass, elevating aroma hop pellets above beer, for craft beer enthusiasts to discover the unique aroma hop profiles from citrus to spice to floral and more with maximum intensity. […]

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How to Boost Beverage Sales

A proven c-store leader, packaged beverages can benefit even more from cross merchandising and value-added promotions. By Traci Dawn Carneal, Contributing Editor A known profit center in the convenience world, the packaged beverage category offers even more opportunities for innovative retailers who keep up with the trends and explore unique promotion and merchandising strategies. Although

Anheuser-Busch To Acquire SABMiller

Biggest beer deal in history would create a super brewery with nine of the top 20 beers by volume. Anheuser-Busch InBev is purchasing rival SABMiller—maker of Miller Lite, Pilsner Urquell and Peroni, for $104 billion dollars, creating the world’s largest beer manufacturer. The “super brewery” will boast sales of $55 billion and create nine of

HERSHEY’S Freeze

Indulgence takes on a whole new dimension with the introduction of HERSHEY’S Freeze. This ultra-premium Frozen Uncarbonated Beverage (FUB) program will launch next week at the NACS Show with two iconic HERSHEY flavors: Milk Chocolate and Cookies and Cream. HERSHEY’S Freeze is packaged in 12 two-pound powder pouches per case and is shelf-stable for 12 […]

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Milkshake Flavor For Fall

F’real has introduced the latest flavor addition to its line of Limited Time Offer milkshakes: The Cinnabon Cinnamon Roll Milkshake. This new flavor is what happens when you combine the delightful taste of fresh baked cinnamon rolls topped with cream cheese and a rich creamy milkshake, and it is a flavor that customers will not […]

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Autumn-Inspired Coffee

Community Coffee Co. has released its newest seasonal flavor, Pumpkin Praline. This indulgent new flavor combines the rich, sweet taste of pumpkin spice with the indulgent flavor if toasted pecans to bring consumers the taste of autumn, for a limited time. The flavor comes just in time to ease customers into the cooler months of […]

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ICEE Mascot Wins 2015 Madison Avenue Walk of Fame Award

Advertising Week honors ICEE Bear among legendary nominees. The ICEE Co.’s iconic ICEE mascot, ICEE Bear, has been inducted into Advertising Week’s 2015 Madison Avenue Walk of Fame. The annual award honors mascots and taglines that have become universally recognized in the advertising community, and challenges the public to vote for their favorites. The three-week

Anheuser-Busch Acquires Golden Road

Golden Road is the latest addition to Anheuser-Busch’s High End Business Unit’s portfolio. Anheuser-Busch has announced that it will soon acquire Los Angeles-based Golden Road Brewing. Anheuser-Busch will help to bring the fresh, canned beer of Golden Road to more consumers. Golden Road’s commitment to bring fresh beer to the market in the most sustainable way possible

Zero-Calorie Waters

Perfected with the goodness of nature, Agua Brands has introduced Agua Fruit Essence, the first naturally-flavored, zero-calorie, zero-carbohydrate, sweetener-free, electrolyte-enhanced water. Agua Fruit Essence features purified water infused with all-natural fruit and vegetable flavors for a refreshing and replenishing experience for active, healthy and passionate everyday achievers, or those who are just flat-out water bored. […]

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How Cold Brew Coffee Is Rising In Popularity

There has been substantial growth in cold  brew coffee popularity, but its popularity is quite precarious. New research form Mintel has revealed that the popularity of cold brew coffee in the U.S. has exploded in the last year. The expanding role of cold brew coffee is reflected in the retail sales from last year, with

How Pumpkin Beverages Are Giving Foodservice Menus A Boost

Seasonal beverages help increase visits, visit frequency and basket size, according to NPD research. With autumn comes the annual tradition of limited-time offer (LTO) pumpkin specialty drinks. Turns out that it’s one of the favorite times of the year for foodservice operators who offer the limited-time drinks too because their business benefits in more ways

Non-Dairy Smoothies

Zone 8 Beverages has unveiled three new coconut-milk based, fruit-infused smoothie beverages, including Orange Dream, Pina Colada and Mango Delight. The new Zone 8 smoothies are non-GMO, non-dairy, gluten-free, soy-free and sweetened with real fruit. Coconut milk based smoothies are a solution to the consumer demand for non-dairy alternatives. The products are also shelf stable, […]

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How Customers Are Sharing Slurpees

During Share A Slurpee Drink Week, customers can take advantage of buy-one-get one-free deals. 7-Eleven is delighting customers with a weeklong “Share a Slurpee” drink offer. The Buy one-get-one-free deal runs every day from Monday, Sept. 14, through Sunday, Sept. 20. Customers who buy any size or flavor Slurpee drink can receive a second Slurpee

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