C-Stores See Strong Beverage Sales In Third Quarter

Wells Fargo’s Beverage Buzz c-store retailer survey finds hard sodas expected to drive the craft segment and low gas prices aiding consumer spending in store. Wells Fargo Securities LLC recently completed its Beverage Buzz survey, polling beverage retailers representing more than 15,000 c-store locations across the U.S. The survey showed non-alcoholic beverage sales at convenience

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Digital Cooler Door

Anthony is pleased to introduce the new iDOOR. This new door uses a transparent LCD embedded within refrigeration cooler or freezer doors that plays full motion video at the point of purchase. This patented technology allows transparent video and animation in full HD to be played on the door while giving customers the ability to […]

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Refreshing Black Cherry

Talking Rain Beverage Co. has introduced an expansion to its Sparkling Ice portfolio. The expansion includes the addition of Black Cherry and Special Edition Kevin Durant Orange Mango bottle. When choosing the newest flavor addition, for the first time, Sparkling Ice hosted a consumer-driven social media initiative giving fans the power to choose its next […]

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Complement Beer Sales

The HopBlast Co. introduces a brand new, fun, patent-pending product that will complement beer sales. The Hop Blast is a device that attaches to a beer glass, elevating aroma hop pellets above beer, for craft beer enthusiasts to discover the unique aroma hop profiles from citrus to spice to floral and more with maximum intensity. […]

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How to Boost Beverage Sales

A proven c-store leader, packaged beverages can benefit even more from cross merchandising and value-added promotions. By Traci Dawn Carneal, Contributing Editor A known profit center in the convenience world, the packaged beverage category offers even more opportunities for innovative retailers who keep up with the trends and explore unique promotion and merchandising strategies. Although

Anheuser-Busch To Acquire SABMiller

Biggest beer deal in history would create a super brewery with nine of the top 20 beers by volume. Anheuser-Busch InBev is purchasing rival SABMiller—maker of Miller Lite, Pilsner Urquell and Peroni, for $104 billion dollars, creating the world’s largest beer manufacturer. The “super brewery” will boast sales of $55 billion and create nine of

HERSHEY’S Freeze

Indulgence takes on a whole new dimension with the introduction of HERSHEY’S Freeze. This ultra-premium Frozen Uncarbonated Beverage (FUB) program will launch next week at the NACS Show with two iconic HERSHEY flavors: Milk Chocolate and Cookies and Cream. HERSHEY’S Freeze is packaged in 12 two-pound powder pouches per case and is shelf-stable for 12 […]

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Milkshake Flavor For Fall

F’real has introduced the latest flavor addition to its line of Limited Time Offer milkshakes: The Cinnabon Cinnamon Roll Milkshake. This new flavor is what happens when you combine the delightful taste of fresh baked cinnamon rolls topped with cream cheese and a rich creamy milkshake, and it is a flavor that customers will not […]

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Autumn-Inspired Coffee

Community Coffee Co. has released its newest seasonal flavor, Pumpkin Praline. This indulgent new flavor combines the rich, sweet taste of pumpkin spice with the indulgent flavor if toasted pecans to bring consumers the taste of autumn, for a limited time. The flavor comes just in time to ease customers into the cooler months of […]

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ICEE Mascot Wins 2015 Madison Avenue Walk of Fame Award

Advertising Week honors ICEE Bear among legendary nominees. The ICEE Co.’s iconic ICEE mascot, ICEE Bear, has been inducted into Advertising Week’s 2015 Madison Avenue Walk of Fame. The annual award honors mascots and taglines that have become universally recognized in the advertising community, and challenges the public to vote for their favorites. The three-week

Anheuser-Busch Acquires Golden Road

Golden Road is the latest addition to Anheuser-Busch’s High End Business Unit’s portfolio. Anheuser-Busch has announced that it will soon acquire Los Angeles-based Golden Road Brewing. Anheuser-Busch will help to bring the fresh, canned beer of Golden Road to more consumers. Golden Road’s commitment to bring fresh beer to the market in the most sustainable way possible

Zero-Calorie Waters

Perfected with the goodness of nature, Agua Brands has introduced Agua Fruit Essence, the first naturally-flavored, zero-calorie, zero-carbohydrate, sweetener-free, electrolyte-enhanced water. Agua Fruit Essence features purified water infused with all-natural fruit and vegetable flavors for a refreshing and replenishing experience for active, healthy and passionate everyday achievers, or those who are just flat-out water bored. […]

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How Cold Brew Coffee Is Rising In Popularity

There has been substantial growth in cold  brew coffee popularity, but its popularity is quite precarious. New research form Mintel has revealed that the popularity of cold brew coffee in the U.S. has exploded in the last year. The expanding role of cold brew coffee is reflected in the retail sales from last year, with

How Pumpkin Beverages Are Giving Foodservice Menus A Boost

Seasonal beverages help increase visits, visit frequency and basket size, according to NPD research. With autumn comes the annual tradition of limited-time offer (LTO) pumpkin specialty drinks. Turns out that it’s one of the favorite times of the year for foodservice operators who offer the limited-time drinks too because their business benefits in more ways

Non-Dairy Smoothies

Zone 8 Beverages has unveiled three new coconut-milk based, fruit-infused smoothie beverages, including Orange Dream, Pina Colada and Mango Delight. The new Zone 8 smoothies are non-GMO, non-dairy, gluten-free, soy-free and sweetened with real fruit. Coconut milk based smoothies are a solution to the consumer demand for non-dairy alternatives. The products are also shelf stable, […]

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How Customers Are Sharing Slurpees

During Share A Slurpee Drink Week, customers can take advantage of buy-one-get one-free deals. 7-Eleven is delighting customers with a weeklong “Share a Slurpee” drink offer. The Buy one-get-one-free deal runs every day from Monday, Sept. 14, through Sunday, Sept. 20. Customers who buy any size or flavor Slurpee drink can receive a second Slurpee

How C-Store Beverage Sales Fared Over Labor Day

Low gas prices played a role in driving traffic and sales at convenience stores this Labor Day. Convenience store beverage sales were up 6% during the 2015 Labor Day holiday, according to Wells Fargo Securities LLC, which recently conducted a survey of beverage retailers representing tens of thousands of c-store locations across the country to

HEINEKEN Acquires 50% Shareholding of Lagunitas

New transaction between HEINEKEN and Lagunitas Brewing Co. will help both brands to expand their presence in and outside of the U.S. HEINEKEN has acquired a 50% shareholding in the fifth largest craft brewer in the U.S. by volume, Lagunitas Brewing Co. This transaction holds great benefits for both of the involved companies. The transaction will provide HEINEKEN

Fat Burning Beverages

Celsius Holdings Inc., now in partnership with Eagle Distributing Inc., has introduced the new Celsius beverage. Celsius is a fat burning beverage that is backed by clinical science. The new partnership will bring Celsius to a variety of accounts in the Nebraska market through the Eagle Distributing network. Eagle Distributing will now offer the complete Celsius ready-to-drink (RTD) can flavor line, which includes […]

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Hard Apple Ciders

HEINEKEN USA has created a fully integrated, 360-degree Strongbow Hard Apple Cider program. The new program includes national television advertising, targeted digital media, social media engagements and eye-catching point-of-sale materials designed to drive purchase of Strongbow’s four flavors all season long. To increase awareness of Strongbow Season, the brand is continuing its “Bestest Over Ice” […]

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Organic Arabica Coffee

Created by a father of twins needing wholesome energy, FORTO, a revolutionary, fine coffee, is made with Organic & Fair-Trade 100% Arabica coffee beans, hand-selected by family farmers in Latin America, and is cold-brewed in a unique 20-hour process to be deliciously-smooth. Each portable two-ounce bottle contains the natural energy  (175-milligrams) of two regular cups […]

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How to Brew Coffee Profits

Variety and customization help coffee sales to continue to grow. By Anne Baye Ericksen, Contributing Editor Whether it’s the desire for a jolt of caffeine in the morning or craving a specialty hot beverage as an afternoon pick-me-up, coffee remains a top beverage choice for consumers. The 2014 National Coffee Drinking Trends (NCDT) survey, produced by

How to Win With Wine

Convenience stores are paying heed to customers’ thirst for better wine selections. By Howard Riell, Associate Editor Wine usually isn’t top of mind for consumers when they stop at a convenience store—which is why operators need to draw their attention to the category, which can provide some good incremental sales. This past August, Technomic reported

How To Boost Beverage Sales

As more consumers shun carbonated soda, teas and juices are at the ready to quench c-stores’ thirst for category profits. By Anne Baye Ericksen, Contributing Editor Of the top 10 merchandise categories in 2014 that demonstrated monthly strength in sales and margin percentage per the average store, tobacco was tops, followed by packaged beverages. According to

How to Free Up Frozen Beverages

Because of the robust profit margin and strong demand for frozen dispensed beverages, more channel retailers are rolling out their own signature programs. However, convenience stores still remain above the crowd when it comes to one of the coolest beverage segments out there. By Michele Wojciechowski, Contributing Editor Without a doubt, convenience stores face competition

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