“Share a Coke” Campaign Returns

Offers 1,000 reasons to enjoy a Coke this summer. Coca-Cola is bringing back one of its most successful U.S. programs of all time. “Share a Coke” swept the nation last summer and, beginning this week, Coca-Cola bottles across the country will once again feature the names of millions of Americans. Back by popular demand, Coca-Cola

Red Berries and Ginger Flavors

Strongbow Hard Apple Ciders has launched two new flavors, Strongbow Red Berries and Strongbow Ginger, as part of a brand new variety pack launch. The variety pack, which also features Strongbow Gold Apple and Strongbow Honey, includes three bottles of each flavor and is sold nationally, available year-round. With refreshment at its core, Strongbow Red […]

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Red Berries and Ginger Flavors

Strongbow Hard Apple Ciders has launched two new flavors, Strongbow Red Berries and Strongbow Ginger, as part of a brand new variety pack launch. The variety pack, which also features Strongbow Gold Apple and Strongbow Honey, includes three bottles of each flavor and is sold nationally, available year-round. With refreshment at its core, Strongbow Red […]

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7-Eleven Holds Bring-Your-Own-Cup Slurpee Day

Slurpee fans are invited to bring their own, sanitary and no-larger-than-10- inches- in-diameter container to fill with their favorite Slurpee flavors this Saturday from 11 a.m. to 7 p.m. at a participating 7‑Eleven store. Bring your carafes … beakers … goblets … jars … or anything else that could even remotely be considered a cup

Purified, Balanced Water

Award winning beverage entrepreneur Lance Collins and award winning producer and songwriter Lukasz Gottwald, aka Dr. Luke, have joined forces to launch CORE Natural Water. CORE Natural Water is ultra-purified using a seven stage proprietary process including U.V., carbon filtration, reverse osmosis and ozonation that removes harmful impurities and contaminants. It is then balanced with […]

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HEINEKEN USA Appoints New CEO

Ronald Den Elzen to succeed Dolf Van Den Brink who will lead HEINEKEN Mexico. HEINEKEN USA has announced that effective July 1, Dolf van den Brink will be the new CEO of Cuauhtémoc Moctezuma/HEINEKEN Mexico. He will be succeeded by Ronald den Elzen, the current managing director of HEINEKEN Portugal. Van den Brink has been

Commitment to Coffee Excellence

More than two decades ago, Greg Lorance discovered where he wanted to work—Cumberland Farms. Today, he and the company are facing the future together. By David Bennett, Senior Editor It’s been a long time since Greg Lorance worked the third shift at convenience retail chain Cumberland Farms. As an 18-year-old clerk at the time, he

Tea & Juice Sales Keep Flowing

Consumers’ desire for newer, healthier and more convenient drinks is fueling c-stores’ profits. By Howard Riell, Associate Editor Dual demand for healthy packaged beverages and variety still drives sales of teas and juices at convenience stores. To take advantage of such momentum, attentive c-store owners and operators are paying heed to the trends, keeping top-selling

Flavored Sparkling Waters

Cascade Ice zero-calorie sparkling flavored waters are refreshing, delicious beverages that the whole family will love. Cascade Ice waters do not contain unnecessary and unhealthy “extras” like sodium, gluten or sugar. Fans love the great taste and are thrilled to have a healthier option than sugary juices and sodas. With over 21 delicious flavors including […]

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Limited Edition Bottles

Jones Soda Co., a premium beverage company known for its customer-designed packaging, has announced its Spring and Easter themed bottles, featuring the return of fan-favorite retired flavors, Pineapple Cream and Grape. To celebrate Spring, Jones Soda brought back two past favorites—Grape and Pineapple Cream in new and bright spring time designed labels featuring bunnies and […]

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CSD, Energy Drink Sales Soften

“With retail gas prices rising, we believe in-store sales were negatively impacted across all categories,” says Wells Fargo spokesperson. Total carbonated soft drink (CSD) excluding energy drinks, dollar sales in the U.S. convenience store channel were down -1.4% (+1.5% for prior 12-weeks) during the four-week period ending March 14, 2015, reported Wells Fargo Securities quoting

Dairy Remains a Patron Destination

Dairy products like ice cream and milk can prove productive parts of the c-store sales mix in the months to come provided retailers and suppliers are open to aggressive merchandising, flexible pricing and flavor innovation. According to Mary Chapman, senior director of product innovation for Chicago-based research and consulting firm Technomic Inc., 73% of consumers

Energy Boost

What makes Rhino Rush energy shots work so well is a special blend of herbal ingredients that, when combined, maximize energy potential. Take caffeine for instance. When used alone caffeine is good for an energy boost, but lacks longevity, can cause jitters and agitation, and restricts blood flow. But when properly combined with other selective […]

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Draft Non-Alcoholic Beer

ArKay Malt Beverages, a division of ArKay Beverages, has launched the world’s first non-alcoholic craft draft beer collection. According to Jose Jaramillo, ArKay’s general manager for the USA and Europe, ArKay non-alcoholic craft beer can be sold virtually anywhere. No liquor license is required to serve the beer to the consumer. Gas stations and convenience […]

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Wells Fargo Analyzes Beverage Sales Results

Nielsen data ending March 14, shows liquid teas with double-digit dollar sales growth. Total carbonated soft drinks (CSD), excluding energy drinks, saw flat dollar sales (+0.3% for 12-weeks) in the latest XAOC Nielsen period during the four-weeks ending March 14, 2015, driven by equal unit pricing increases of +4.5% and equal unit volume declines of

Craft Beer Brewers Gain Double-Digit Volume Share

“Craft brewers are key in keeping the overall industry innovative and growing,” says chief economist for the Brewers Association. The Brewers Association (BA), the trade association representing small and independent American craft brewers, released 2014 data on U.S. craft brewing growth. For the first-time ever, craft brewers reached double-digit (11%) volume share of the marketplace.

Starbucks Reaffirms Growth Strategies

Looks to increase market cap to $100 billion. Starbucks Corp. kicked off its 23rd Annual Meeting of Shareholders, with more than 2,800 partners, shareholders, invited guests and board members in attendance. Together with the Starbucks leadership team, Howard Schultz, chairman and CEO of Starbucks, will honor the accomplishments of the company over the past year

Syrups & Shakers

Sunny Sky Products Inc. introduces Eden Gourmet Syrups & Shakers. Fashioned with natural flavors and pure cane sugar, Eden Gourmet products promise rich indulgent flavor that you and your customers will love and enjoy. An array of flavors are available for adding to coffee, hot or cold tea, smoothies, juices cocktails and desserts. Choose from […]

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Back by Popular Demand

Living Essentials LLC, the distributor of 5-hour ENERGY shots, continues to support military causes with the announcement of a second year of limited edition cherry flavored 5-hour ENERGY shots. From May 1 through July 31, 2015, the company will donate five cents from the sale of every specially marked red, white and blue bottle of […]

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Craft Beer Drinkers Go Beyond IPAs

Some 83% of craft beer drinkers say they also drink non-craft beer. As the craft beer category becomes increasingly competitive with larger companies and niche brewers alike entering the market, attempting to edge out established players, research shows that brewers have their work cut out for them when attracting craft drinkers. Market intelligence agency, Mintel

Regional 7-Eleven Stores Introduce Redpop Slurpee

Participating 7‑Eleven stores in Ohio and Michigan now carry new Redpop Slurpee drink. The flavor is a home-town favorite from Faygo Beverages. Faygo Beverages and 7‑Eleven Inc. have announced an exclusive partnership to release the long-demanded combination of their flagship products—the Faygo Redpop Slurpee drink. Beginning this month, Redpop Slurpee beverages are available at more

Diversity Brings Change to Beer Market

The once-popular domestic beer segment, still referred to in the industry as “popular” beer, has steadily been losing market share the last few years. In fact, “big beer’s lagging performance is hindered most by declining volume sales in the massive light beer segment (49% market share),” said Beth Bloom, food and beverage analyst for the

Healthy Drinks Spur Big Business

A vast majority of consumers consider bottled water—in all of its forms—to be healthier than soft drinks, according to newly released findings from a survey conducted online by Harris Poll of more than 2,000 U.S. adults aged 18 years and older for the International Bottled Water Association. By product type, bottled waters are classified as

Cold, Frozen Drinks Tout Destination

Very few categories within the convenience store industry say ‘destination sales’ like cold and frozen beverages. That’s because over the last five decades, the category has grown up side by side with the c-store industry—the whole time reflecting the changing tastes and cultural propensity of the American consumer. According to The NPD Group, the iced

CSDs Remain Relevant Through Innovation

Everyone says consumers are shunning carbonated soft drinks (CSD) for healthier beverage options. Yet CSD still dominates in the beverage market, controlling at least a 20% slice. Consumers’ desire for healthier beverages is spurring movment in the category. The Big Three soft drink companies—Coca-Cola Co., PepsiCo and Dr Pepper Snapple Group—last year pledged their support

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