The makers of 5-hour Energy products released several new flavors, including the Hawaiian Breeze Flavor Extra Strength 5-hour Energy shot. Hawaiian Breeze is the latest shot flavor from 5-hour ENERGY products. Fans were given the opportunity to vote on this flavor in a recent promotion. The island-inspired flavors of passionfruit, orange and guava won customers […]
Caffeinated Energy Drink
From the makers of Gatorade, Fast Twitch is the brand’s first caffeinated energy drink, designed for athletes to help prepare for physical activity by focusing their minds and powering their bodies to ignite performance. Each bottle contains 200 milligrams caffeine, electrolytes and B vitamins in the same flavors as Gatorade. Fast Twitch comes in a […]
7-Eleven Introduces Green Apple Slurpee
7-Eleven added a new, limited-time-only Green Apple Slurpee to its Slurpee lineup. The drink is a combination of tart and sweet that tastes like a freshly picked apple and is now available at participating 7-Eleven, Speedway, and Stripes stores. “Fall is an exciting time for us at 7-Eleven as we begin to roll out our…
Store Equipment Gold Award: MOCO Beverage Stations by Modern Store Equipment
Modern Store Equipment’s MOCO line offers versatile hot and cold beverage stations for busy c-stores. The Self-Serve Beverage Center makes it inviting for customers to dispense their favorite cold beverage and easy for staff to clean up. Cup dispensers flank the equipment area, bottom shelves adjust from straight to slanted to display snacks, and two […]
Store Equipment Bronze Award: Cold Door 4 by SloanLED
Retailers can increase sales and guide foot traffic with enhanced LED lighting for reach-in cold displays. Retail providers understand that customers shop with their eyes and use eye-catching logos, displays and packaging to draw customer attention and drive sales. Enhanced lighting can further capitalize on this. Improving cold storage lighting helps guide customers to refrigerated […]
Store Displays and Fixtures Gold Award: ZipTrack pusher system by Trion Industries
The Trion ZipTrack Pusher System features a locking paddle option to free both hands for easy rear-loading. ZipTrack’s new locking option on the pusher paddle frees both hands to make rear-loading a breeze. Pusher spring options optimize shopability and keep the display looking full even when stock is low. ZipTrack precisely fits all shelf depths, […]
Store Displays and Fixtures Bronze Award: Gravity-Fed Beverage Ice-Glide by Display Technologies
Display Technologies launched merchandise-angled cold vault shelves to drive sales. The Display Technologies Ice-Glide maximizes beverage brand exposure while front-facing the product to ensure optimal appearance. Easy-to-use, customizable lane width dividers snap into place to provide flexibility in meeting ever-changing planograms and packaging retail needs. Retailers can look for the new Ice-Glide launching in early […]
Apple Seltzer Variety Pack
Bud Light Seltzer introduced its latest limited-edition seasonal offering, the Bud Light Seltzer Apple Slices Variety Pack, available now nationwide in 12-ounce slim can variety 12-packs. This new pack brings the bold, crisp taste of apples with the refreshment of a hard seltzer and features four new crisp apple flavors. Crisp Apple: a green apple flavor […]
Colorful Kombucha Cans With New Recipe
Stratus Group introduced a refreshed recipe and new eye-catching, timeless can designs for Koe Kombucha, a fruit-forward, probiotic-packed kombucha. This fresh look embraces evolving trends in fashion, art and pop culture, with a colorful background and distinctive retro “sunset stripes” that nod to the brand’s California roots. Koe’s USDA Organic recipe now has 200% or […]
Beverage Functional/Energy Gold Award: Kiwi Strawberry Lyte by Body Armor
Body Armor Lyte Sports Drink — Kiwi Strawberry — was released on Mar. 1, 2022 with a suggested retail price of $1.25 for one 16-ounce bottle. Body Armor Lyte is a premium, better-for-you sports drink that has no sugar added, no artificial sweeteners, only 20 calories per bottle and includes potassium-packed electrolytes, antioxidants and B […]