Energy Shots Still Compete

Energy shots satisfy the need that drives many customers to convenience stores in the first place: something fast and convenient to help them rocket through their busy day. However, the segment has been overshadowed for the last few years by a dynamic energy drink category. Dollar sales of energy shots, including 5-hour Energy, Stacker 2,

Energy Drinks Chugging Along

On-the-go consumers—who make up the bulk of c-stores’ customer base—show no sign of slowing down, which means energy drink sales will continue to grow. The reason is obvious: Americans crave energy. According to a projection by Packaged Facts, sales of energy drinks and shots will grow to $21.5 billion by the end of 2017, driven

C-Stores Learning Their Craft

Beer ranks third among the top 10 merchandise categories, behind cigarettes and packaged beverages, according to the National Association of Convenience Stores (NACS) “2016 State of the Industry” Report preliminary data, derived from submissions as of March 31. In addition, the beer category ranks sixth for in-store gross margin contribution at 4.2%. Moreover, Americans are

A Twist On Refreshment

Both bottled water and sports drinks are thirst quenchers that continue to be staples in the convenience channel. According to research firm Mintel, 83% of U.S. consumers drink unflavored still bottled water, compared with 82% drinking tap water. Flavored still bottled water was consumed by 48% of those surveyed, and 46% sought out both unflavored

Cool Category Carries On

Perhaps there is no “destination category” that best captures the entrepreneurial spirit of the convenience store industry as does cold and frozen dispensed beverages. More and more when patrons enter a c-store, they are likely to encounter dedicated spaces known as the “Chill Zone,” “Siberian Chill,” or “Cold Corner.” Cold dispensed beverages remain a staple

Adding Juice & Tea To the Mix

Both the juice and tea segments have experienced expansion when it comes to flavor innovations as well as more healthful ingredient profiles. Millennials and younger consumers tend to seek out a variety of ready-to-drink tea and juice flavors, according to Los Angeles-based market research firm IBISWorld. Also, tropical flavors like mango and pineapple have been

Lively Soft Drinks Emerge

Although the news is not all positive for carbonated soft drinks, innovation in the category has the potential to create a reboot. Demand for both regular and diet carbonated soft drinks has declined as more consumers turn to healthier beverages to quench their thirst, according to IBISWorld, a Los Angeles-based market research firm. It reported

Rutter’s Remodels To Introduce Beer Caves

Rutter’s looks to offer beer in as many stores as possible. Rutter’s has just remodeled its Middletown, Pa. location to incorporate a beer cave, making it the first convenience store in Dauphin County to offer a Beer Cave to customers. Previously, Rutter’s remodeled its Waynesboro, Pa. location to include a Beer Cave. This was the

Refrigerated Coffee Creamer Sales Climb

Clean labels and more plant-based creamers may be giving the segment a boost. Sales of coffee creamers are on the rise, according to a recent report “Refrigerated Coffee Creamers: U.S. Market Trends,” by market research firm Packaged Facts that estimates overall domestic retail sales for refrigerated coffee creamer products approached $2.5 billion in 2015, an

TECATE Announces ‘Fight Night Every Night’ Promotion

TECATE gives drinkers and boxing fans the opportunity to engage their passion. May 6 is the long-awaited evening when Canelo Alvarez and Julio Cesar Chavez, Jr. (the two most popular figures in Mexico) meet to decide who is truly the boldest fighter. For those LDA+ boxing fans watching, it’s a moment to experience the excitement

Seasonal Cider Flavors

Angry Orchard’s new seasonal hard cider Angry Orchard Tapped Maple, is available nationally now through April. Tapped Maple blends American culinary apples with a hint of maple syrup from Vermont maple trees for a not-too-sweet cider with a big, bright apple taste. It is inspired by the highly-anticipated late-winter tapping of maple trees. The base […]

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Dos Equis Helps Customers Spice Up Cinco de Mayo Celebrations

Customers can enter to win great prizes including a trip to Mexico. Dos Equis is making a festive day even more exciting by giving LDA+ consumers everything they need to spice up their Cinco de Mayo celebrations. From the hottest Mexican cantina in the city to the neighborhood backyard patio, the comprehensive, 360-degree program features

Sugar-free Energy

Red Bull is expanding its successful Red Bull Editions line with Red Bull Purple Edition Sugarfree, Red Bull Lime Edition Sugarfree and Red Bull Green Edition offering the wings of Red Bull with the tastes of Açaí Berry, Limeade and Kiwi Apple, respectively. The introduction of the Red Bull Purple Edition Sugarfree and Red Bull […]

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C-Store Sales Remain Soft

A new Wells Fargo report indicates that convenience store category gains in the last quarter were meager. Convenience store sales in the fourth quarter remained soft for many major categories, according to a new report from Wells Fargo Securities LLC. Bonnie Herzog, managing director of tobacco, beverage and convenience store research at Wells Fargo Securities,

Probiotic Beverages

Harmless Harvest has launched a line of organic, probiotic-cultured coconut beverages called Harmless Coconut Probiotics. This exciting innovation continues Harmless Harvest’s commitment to product, people and planet. The company is now one step closer to its goal of achieving a zero-waste ingredient model, adding to its industry-leading efforts to run an eco-system-based business. The new […]

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Fruit Ciders

Shoppers in the U.S. will soon be able to enjoy another line of great products from the Welch’s company. Building on the recent success of the many new product introductions from Welch’s, Two Rivers Coffee has teamed up with the historically innovative company to produce a line of great tasting fruit ciders. Keeping with the […]

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Orange Blossom Apple Cider

Strongbow Hard Apple Ciders has introduced Strongbow Orange Blossom. The new flavor delivers a fresh, spring-like orange blossom aroma with a touch of sweetness and a juicy apple finish. Strongbow Orange Blossom, along with all Strongbow products, contain no artificial flavors or colors. Orange is a top three flavor driving growth in flavored spirits. Over […]

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What’s Ahead for the Beer Category?

Emerging craft beers are thriving and customers are trading up to premium brands. Wells Fargo Securities attended Beer Business Daily’s Annual Beer Industry Summit. Bonnie Herzog, senior analyst for Wells Fargo outlined the following takeaways from the Summit: (1) Ongoing consolidation of the industry and retailers with a power transfer to retailers; (2) Increased concern

Lime-Flavored Vodka

Absolut has introduced Absolut Lime, the newest, most refreshingly versatile addition to round out the iconic Absolut citrus portfolio, joining Absolut Citron and Absolut Mandrin. Absolut Lime will step into the “limelight” at the 59th GRAMMY Awards on Feb. 12, 2017. The brand’s multifaceted sponsorship will include TV, digital, social and a signature GRAMMY Awards […]

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Sparkling Water

Sparkling Ice introduces Essence of – a sparkling water free of sweeteners, calories, artificial colors or preservatives. The new product line, developed in response to consumer demand for healthier carbonated beverage alternatives, offers four SKUs: a non-flavored sparkling water and three lightly-flavored versions featuring essence of lemon lime, essence of peach and essence of tangerine. […]

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Refreshing Flavors

Simply Beverages is expanding its line of great tasting, all-natural juices and juice drinks with two delicious and refreshing new flavors. Simply Peach and Simply Lemonade with Strawberry will be available nationwide starting this month. Like all Simply beverages that fans love, Simply Peach and Simply Lemonade with Strawberry are all natural, non-GMO, and never […]

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Seasonal Brews

Samuel Adams was one of the first craft brewers to offer rotating beers that capture the essence of each season, and now, from January through April, the brewers are introducing drinkers to two new seasonal beers: Samuel Adams Hopscape and Fresh as Helles. It may be unconventional to have two seasonals at one time of […]

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Heineken Introduces “They Score. You Score” Program

Encourages soccer fans to choose Heineken for all soccer viewing occasions. Heineken strengthens its longstanding support of the beautiful game by maintaining its partnership with the UEFA Champions League (UCL) and Major League Soccer (MLS), to ensure soccer fans stay engaged and refreshed throughout the 2017 season. Beginning March 1, Heineken’s fully-integrated, 360° retail and

7-Eleven Adds Alkaline88 Water

Alkaline Water Co. expects its c-store presents to grown substantially in 2017. Some 300 7-Eleven stores in Southern California have added Alkaline Water Co. Inc.’s innovative, state-of-the art, proprietary electrolysis beverage process packaged and sold under the trade name Alkaline88, in 700-milliliter sports-top bottles. “Just in time for the New Year, Southern California consumers can

Premium Water

The Alkaline Water Co. Inc. is the developer of an innovative, state-of-the-art, proprietary electrolysis beverage process packaged and sold in 500-milliter, 700-milliter, one-liter, three-liter and one-gallon sizes under the trade name Alkaline88. Alkaline88 is a premier bottled alkaline drinking water with an 8.8-pH balance. Enhanced with trace minerals and electrolytes, the product offers consumers the […]

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